Content Marketing Specialist

About the role

Cyclic Materials is seeking a Content Marketing Specialist to execute and elevate our content across digital, sales, executive, and PR channels. This contributor will be a highly capable writer and content operator who can translate complex industrial and technical concepts into clear, commercially sharp messaging that supports growth, and ensures that our technical expertise, operational capabilities, and market successes are communicated clearly and credibly to targeted audiences and stakeholders, including customers, strategic partners, investors, policymakers and our targeted industry sectors. You will work directly with the Marketing & Communications Director to bring approved narrative and positioning to life across all outward facing materials. This role is ideal for someone who executes quickly, thinks and writes with a business perspective, and develops content to drive clarity, credibility, and commercial impact.

Responsibilities

• Content Development & Messaging
• Translate approved brand narrative and positioning into high quality, commercially sharp content across website, sales, executive, and external channels
• Ensure clarity, consistency, and strategic alignment of messaging across all outward facing materials
• Identify messaging gaps or inconsistencies and proactively recommend improvements to strengthen positioning
• Translate complex industrial and technical capabilities into clear, accessible business messaging
• Collaborate directly with commercial and technical teams to validate accuracy and strengthen business relevance of messaging
• Maintain consistency, high standards and efficiency in content that support corporate goals and timelines
• Website & Digital Content
• Own website copy development and updates, improving value proposition clarity, technical translation, and conversion logic
• Partner with paid media, SEO, and agency partners to strengthen on page and campaign messaging
• Sales & Marketing Collateral
• Lead development and refinement of sales pitch decks, one pagers, brochures, product materials, and capability overview
• Case Studies & Thought Leadership
• Lead case study development including stakeholder interviews, narrative structuring, and draft creation
• Translate operational and process driven work into compelling business narratives that demonstrate impact and credibility
• Draft executive presentations, speeches, and thought leadership content aligned to corporate strategy
• Draft press releases and external communications in coordination with PR agency, ensuring technical accuracy and narrative consistency

Requirements

• 3+ years of experience in B2B content marketing, with strong preference to industrial marketing, deep tech, advanced manufacturing, cleantech, or adjacent sectors
• Demonstrated ability to translate complex technical concepts into clear business messaging
• Experience writing for executive audiences
• Experience in long form and strategic content
• Experience supporting sales enablement materials
• Strong attention to detail
• Ability to work within defined messaging frameworks while improving execution quality
• An understanding of collaborating with bo

Additional Information

Cyclic Materials™ is building a resilient circular supply chain for rare earth elements and other critical materials. Through our proprietary MagCycle℠ and REEPure℠ processes, we recover rare earths from end-of-life products and transform them into high purity materials used in the production of permanent magnets. These materials are critical to the modern economy, including the production of electric vehicles, electronics, AI infrastructure, wind turbines, defense, and advanced manufacturing technologies. Founded in 2021, Cyclic Materials has rapidly progressed from technology development to commercialization. We currently operate facilities in Ontario and Arizona, with a new expansion underway in South Carolina. Backed by US$75 million in Series C financing led by T. Rowe Price, alongside strategic investors including Microsoft, Amazon, Hitachi Ventures, BMW i Ventures, Jaguar Land Rover's InMotion fund, Energy Impact Partners, ArcTern Ventures, and Fifth Wall, we are scaling to meet growing global demand for a secure and sustainable rare earth supply. We have established commercial partnerships with global industry leaders such as Solvay, Vattenfall, Lime, and VACUUMSCHMELZE, enabling the deployment of recycled rare earth materials into real world supply chains. In 2025, Cyclic Materials was named one of the Top 10 Climate Tech Companies to Watch by MIT Technology Review. We are growing quickly and building the industrial backbone required for a circular rare earth economy. Joining Cyclic Materials means working on complex and exciting challenges at scale, alongside a team committed to executing and delivering measurable impact. If you are motivated by building critical infrastructure and advancing the circular economy, join us and help accelerate the growth of rare earth recycling.

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