Event Marketing Specialist (Healthcare)

Responsibilities

• Plan, coordinate, and execute Phamily's B2B event calendar, including trade shows, conferences, webinars, sponsored events, and customer roundtables.
• Partner closely with sales and growth teams to define event goals, target audiences, and key success metrics (e.g., lead generation, pipeline acceleration, brand visibility).
• Own logistics end-to-end: registration, sponsorship negotiation, vendor management, booth setup, collateral, shipping, and travel coordination.
• Collaborate with content and creative teams to produce engaging event materials-booth messaging, presentations, handouts, and digital assets.
• Manage event communications (in partnership with our Demand Generation Manager) including pre- and post-event marketing campaigns, sales outreach, and lead follow-up workflows.
• Track and analyze event performance to measure ROI, surface insights, and continuously improve strategy and execution.
• Support virtual event programs such as webinars, workshops, and panel discussions that showcase Phamily's thought leadership.
• Build and maintain relationships with event organizers, sponsors, and strategic partners across the healthcare industry.
• Help identify in-person event, digital event, and sponsorship opportunities that make sense for Phamily when evaluated against our target benchmarks for event marketing investment.
• Ensure brand consistency across all event touch points and experiences.

Requirements

• 2-4 years of marketing or event coordination experience, ideally in B2B technology, SaaS, or healthcare.
• Strong project management and organizational skills with exceptional attention to detail, with comfort using Asana to build plans and Microsoft Excel to communicate financials.
• Excellent communication skills-written, verbal, and interpersonal.
• Experience managing vendors, budgets, and event logistics.
• Ability to work across teams, meet deadlines, and adapt to changing priorities.
• Comfort with CRM and marketing automation tools (e.g., HubSpot, Salesforce) and event platforms (e.g., Zoom, ON24, Cvent)
• Willingness to travel occasionally for industry events and team gatherings.
• Preferred Requirements:
• Entrepreneurial DNA: A 'builder' mentality with the ability to operate effectively in high-ambiguity environments where processes may not be fully fleshed out.
• Work Style & Logistics
• Hybrid/minimum of 3 days a week in the office
• Occasional travel for the team to on-site or industry events as needed.
• Our Compensation & Benefits
• Competitive compensation commensurate with experience. ($70,000 - $80,000)
• Potential to earn equity based on performance
• Remote-friendly work environment
• Medical, dental, and vision coverage for employees and dependents at a nominal cost
• Paid maternity leave
• FSA and Dependent Care account options
• 401(k) Eligibility after 6 months of full-time employment
• Collaborative, mission-driven work environment
• If you take pride in deliverin

Benefits

Additional Information

Event Marketing Specialist (Healthcare, Hybrid, New York) Location: New York City Job Type: Full-Time, Hybrid/ minimum of 3 days a week in the office Job Reports To: Director of Marketing Salary Range: $70,000 - $80,000 About Jaan Health/Phamily Jaan Health is a leading AI-based care management company serving healthcare providers. For nearly a decade, the company has leveraged its easy-to-use, proprietary technology to enable health systems, medical groups, and ACOs to deliver high-quality, high-ROI proactive care to hundreds of thousands of previously underserved patients. Phamily, the company's core technology platform, has transformed chronic disease management with clinically tested AI and easy-to-use technology that enables physicians and care teams to offer high-touch, individualized patient care that has been proven to reduce investment in extra labor and the overall cost of care. Phamily helps ensure healthcare providers are compensated fairly for providing high-quality care between office visits, while improving the lives of patients with chronic diseases. Learn more at phamily.com. Job-Role Description: As our Event Marketing Specialist, you'll play a key role in driving Phamily's growth within health systems and medical practices through impactful events, both in-person and virtual. You'll help plan, execute, and optimize our event strategy to generate awareness, nurture relationships, and create meaningful engagement opportunities with healthcare decision-makers. Events are key touch points that enable us to deepen our relationship with our target audiences. You'll understand our broader strategy and create in-person opportunities that facilitate meaningful engagement. You'll collaborate across marketing, sales, customer success, and leadership to ensure every event-whether it's a national trade show, regional dinner and roundtable, or webinar-delivers measurable business impact. This role is perfect for a detail-oriented marketer who thrives on logistics, creativity, and flawless execution.

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