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*Entry Level* Regional Product Manager/ Executive #NJN

External
RECRUIT EXPRESS PTE LTD logoRecruit Express · Singapore
S$43K–S$47K/yrFull-timeUnknown4d ago
CADData Analysis
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Mon - Fri, 9am to 6pm Up to $3,900 x 13 + VB Alexandra TechnoPark Job Summary Manage the Corporate CAD T-Series Printers in the area of Product Marketing to effectively ensure achievement of the Business Plan/Set Target objective in terms of sales, profitability and sustainability and also New Product Launch Ensure adherence to set systems thereby ensuring a professional approach to the entire business activity Key Accountabilities  Market Research o Conduct market research / environment scan and assess opportunities o Translate key competitor, consumer and technology trends into sound business decisions  Data Analysis o Conduct quantitative and qualitative data analysis to identify significant trends o Utilise statistical tools to project and forecast impact of trends on Epson's sales and pricing numbers o Conduct impact analysis to assess ROI of marketing efforts  Customer Intelligence o Demonstrate strong understanding of consumer needs and behavioural patterns (including end users and channel partners) o Conduct customer segment analysis to identify appropriate products/services for different segments Product Planning and Management o Possess in-depth knowledge of the product specifications o Define product strategy and develop product road map o Track and sustain/enhance performance of product o Manage product life cycle  Pricing Strategy o Understand, compare and effectively utilise a range of pricing strategies o Develop and adapt pricing strategy based on internal and external trends  Go-To-Market Strategy o Formulate appropriate market strategy for product line o Develop and implement product launch plan and timings o Maintain oversight of campaign strategy  Product Marketing and Support o Develop and deliver sales and marketing tools and product documents o Supply sales with latest research and marketing information o Track success of sales promotion and marketing campaign for product  New Product Launch o Fix pricing of new product with related department and Japanese Head Quarter o Prepare and deliver new product materials such as brochure, web contents and related documents o Conduct product training to all related department including all SEA sales companies Jessica Nguyen Huynh Thanh Truc CEI Reg. No. R23113787 EA License No. 99C4599 We regret that only shortlisted candidates will be notified.


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*Entry Level* Regional Product Manager/ Executive #NJN at Recruit Express