Enterprise Business Development Representative

About the role

GreenLite's sales team officially launched in early 2024, and now, we're continuing to build our founding team of trailblazers. This is your chance to get in at the ground level of a fast-growing tech startup revolutionizing the licensing and permitting industry. If you're looking for a role where you can make an immediate impact, grow quickly, and be a key player in shaping the future of our sales org-this is it. GreenLite is looking for a Business Development Representative (BDR), Enterprise Sales to be a key player in our growing sales team. You'll work closely with a team of Account Executives to identify leads, qualify prospects, and develop strategic outreach to secure high-value meetings. With full visibility into the sales cycle, you'll gain hands-on experience in deal progression. The most important attributes beyond core sales skills are: adaptability, intellectual curiosity, outstanding verbal and oral communication, problem solving, and being a great team player.

Responsibilities

• Prospecting and Lead Generation: Research and identify potential customers using tools like LinkedIn, CRM software, and industry resources to build a pipeline of qualified leads
• Outbound Outreach: Conduct cold calls, send personalized emails, and engage on LinkedIn to initiate contact with prospect
• Qualifying Leads: Assess the needs of potential customers through discovery calls and emails to determine if they align with the company's offerings
• Scheduling Meetings: Quickly develop rapport and set up appointments or demos with qualified leads for Account Executives (AEs)
• Educate and Engage: Share relevant information about GreenLite's offerings, clearly demonstrating value and handling objections
• Pipeline Management: Maintain and update lead information in CRM system (Hubspot), tracking progress and ensuring accurate reporting of activities
• Collaboration with Sales Team: Work closely with AEs and other sales team members to strategically engage high-potential prospects and identify unique strategies to book meetings
• Market Research: Stay informed about industry trends, competitor activities, and market developments to refine outreach strategies
• Performance Reporting: Regularly update the Sales Manager and Sales Operations Manager on lead generation progress through weekly, monthly, and quarterly reports
• Process Improvement: Continuously refine outreach techniques, ICP targeting, and lead qualification criteria to optimize conversion and pipeline flow
• How you'll be evaluated
• Success in this role requires outstanding communication skills and a customer-first mindset-we take a consultative approach, ensuring every prospect finds the right solution. If you're driven, strategic, and eager to make an impact, we want you on our team!
• Qualified Leads Generated: The number of leads passed to the sales team that meet qualification criteria, reflecting the SDR's ability to identify high-potential prospects
• Outbound Activity Metrics: Volume of calls made, emails sent, and other outreach activities to measure productivity and engagement efforts
• Conversion Rates: Percentage of leads converted into opportunities or meetings, indicating the effectiveness of outreach and qualification processes
• Meetings Set and Held: Number of meetings scheduled and successfully conducted, showing the ability to secure meaningful interactions with prospects
• Pipeline Contribution: Value or volume of opportunities added to the sales pipeline as a result of SDR efforts, demonstrating their impact on revenue growth
• Team Culture & Collaboration: Actively contribute to a positive team culture by collaborating with other functions, participating in events, and staying informed on industry trends to drive GreenLite's growth.

Requirements

• Sales Experience: 1-4+ years of experience in sales lead generation, with a proven ability to quickly build rapport with prospects, manage pipelines and CRM systems, qualify leads, and colla

Benefits

Additional Information

Our Company The U.S. construction permitting process is a black box. Over 500,000 forms and 20,000 processes, yet 95% of cities use the same building code. Every permitting delay costs businesses revenue, stalls expansion, and disrupts construction schedules. Founded in 2022 by builders, entrepreneurs, and industry experts, GreenLite eliminates permitting uncertainty for developers nationwide. We combine AI-powered technology with an in-house team of registered architects, engineers, and city planners to deliver the fastest, most predictable path to permit approval. Our expert-led compliance process ensures plans are code-ready before submission, reducing revisions, delays, and costs. GreenLite has raised $86M in venture funding from leading investors including Insight Partners, Energize Capital, Craft Ventures, LiveOak Ventures, Trust Ventures, and Chicago Ventures. National brands, including Walgreens, TD Bank, and Driven Brands, trust us to accelerate approvals, reduce risk, and unlock growth.

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