Manager, Social Media, Vogue Business
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About the role
Vogue is looking for a Manager, Social Media, Vogue Business. This role will focus on building Vogue Business's membership audience and paid member base. The successful candidate will have extensive expertise in using LinkedIn, Instagram, Facebook, WhatsApp, and X, as well as an eye for the next development in social media and technology. They will be able to demonstrate a strong understanding of the Vogue Business editorial voice and tone, as well as the Vogue visual language, and will have a keen eye for creating social-first content that drives engagement while reflecting the brand's premium aesthetic. They will work closely with the editorial team to translate Vogue Business stories into compelling, platform-native creative and convey them in the most engaging way across channels. The Manager, Social Media will also work closely with the Vogue Social Media and Audience teams to set and implement high-level strategies for each platform, lead collaboration on content creation for social channels, and execute social posts with the aim of driving membership growth. What will you be doing? Write, schedule, and optimise daily posts across multiple social platforms, including Instagram, LinkedIn, Facebook, X and WhatsApp Write social media copy in the Vogue Business tone of voice with close attention to detail and execute best-in-class social storytelling, gathering assets from different teams Ideating and strategising fresh social video franchises, with light-touch video editing Select imagery, video, and visual content that engages audiences across image banks, Getty and Vogue-owned assets Work closely with editorial stakeholders to roll out stories, series, events, and packages across social media platforms Work with the commercial stakeholders as they align with clients on contracts; implement sales obligations across platforms Work with partners in the marketing teams to ensure the social tone of voice + visuals are carried through paid social campaigns on the correct platforms, and brainstorm/ideate with our agency and marketing stakeholders moments in the organic calendar that would translate across paid social campaigns Make content recommendations to the editorial team informed by social media trends and pitch social angles and social-extension ideas that align with editorial objectives across both print and digital Manage Vogue Business digital member communities via the Vogue App by gaining new members, and retaining and engaging existing members Build creative assets for various social platforms and write creative briefs for assets Brainstorm new ideas and plan rollout strategies for testing with the audience development team Attend events to cover social media posting and be available for breaking news moments Monitor social media conversation and ideate reactive content for engagement on key social platforms Plan, design and implement successful social strategies on packages, tentpoles (such as Met Gala, Vogue World, VB Summit), and global and local stories. Report on content performance and present social insights and best practices to Vogue and Conde Nast's digital and audience development team Oversee social media content calendars considering key tentpoles, events and Vogue Business schedules Engage with our audience through thoughtful, impactful, relationship-driven communication About you A minimum requirement of 3+ years social media management experience Passionate about existing and emergent social media platforms and growing audiences A strong understanding of social media trends and how to translate these into content for brands Familiarity with video editing tools and an understanding of how to synthesise engaging video content is a must Proficient in Adobe Photoshop, with the ability to cr
Additional Information
Condé Nast is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video and social platforms. The company's portfolio includes many of the world's most respected and influential media properties including Vogue, Vanity Fair, Glamour, Self, GQ, The New Yorker, Condé Nast Traveler/Traveller, Allure, AD, Bon Appétit and Wired, among others. Job Description Location: London, GB Condé Nast is a global media company, home to iconic brands including Vogue , GQ , Glamour , CN Traveller , Vanity Fair , Wired , The World of Interiors , House & Garden and Tatler , among many others. We are headquartered in New York and London and operate in 32 markets worldwide, with a footprint of more than 1 billion consumers across print, digital, video and social platforms. Condé Nast thrives on collaboration, and our teams come together in the office four days a week (Monday - Thursday). We value diversity of background, views and cultures. We celebrate people for their personal qualities, skills and contributions, recognising the power our brands have to influence and shape culture.
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