Content Creation and Campaign Management Specialist

About the role

Coordinate creation of high-quality, insightful content across various formats such as whitepapers, case studies, industry reports, infographics, videos, social media content, etc. Ensure content is tailored to different audience segments (e.g., C-suite executives, industry professionals, potential clients) and reflects Roland Berger's expertise and value proposition. Collaborate closely with consulting teams and industry experts to gather insights and translate complex business concepts into clear, compelling narratives that resonate with target audiences. Manage the end-to-end content lifecycle, coordinating content planning, creation, editing, proofreading, optimization for SEO/SEM, and distribution across multiple channels (website, social media platforms, newsletters, industry publications, events, etc.). Stay updated on industry trends, competitive landscape and best practices in management consulting and relevant sectors. Proactively identify new content opportunities and innovative ways to showcase Roland Berger's thought leadership. Understand specifics of SEA, Korean and Chinese market, integrating localized insights into content to address the specific needs and interests of clients and prospects in respective countries. Coordinate with internal stakeholders (e.g., digital marketing, PR, event) to ensure content is integrated into broader marketing campaigns and initiatives. Maintain brand consistency across all content assets, adhering to Roland Berger's brand guidelines, tone of voice and visual identity. Project management skills Writing and editing skills Thorough and detailed personality Good team player Being very multifunctional Good knowledge of English and Mandarin (as the position would be required to handle and research Chinese market.) If you are a passionate team player, you will be a perfect fit for us.

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