Senior Associate - SalesForce Administrator

About the role

InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact. Through Glance AI, we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery. Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences. With rich first-party data and unparalleled consumer access, it harnesses InMobi s global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide. Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company s Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond. At InMobi Advertising, you ll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit www.inmobi.com Salesforce Administrator (L2) Experience: 3-4 years Team: Revenue Operations (RevOps) Employment Type: Full-time Location: Bangalore WFO About the Role We are looking for a hands-on Salesforce Administrator (L2) to join our Revenue Operations team. In this role, you will own the day-to-day configuration, support, and continuous improvement of our Salesforce instance. You will partner closely with Sales, Marketing, Customer Success, and Finance to scale processes, eliminate technical debt, and unlock operational productivity. As our go-to expert for declarative development, you will solve complex business problems through clean configuration, robust automation, and strict data hygiene, while collaborating with developers and architects on advanced initiatives. Key Responsibilities Platform Administration and Security Access Control: Manage users, profiles, roles, permission sets/groups, public groups, queues, and sharing rules. Security Architecture: Maintain Org-Wide Defaults (OWD), record-level security, and field-level security (FLS). Core CRM Maintenance: Administer Sales/Service Cloud components including standard/custom objects, fields, page layouts, record types, and validation rules. UI Customization: Manage Lightning App Builder, Lightning record pages, and dynamic forms. Org Health: Monitor storage limits, login history, and security health checks. Automation and Configuration Advanced Flow Builder: Design, build, and optimize screen flows, record-triggered flows, scheduled flows, and autolaunched flows. Legacy Migration: Lead the migration of legacy Workflow Rules and Process Builders to high-performing Flows. Business Logic: Configure approval processes, email alerts, custom notifications, assignment rules, complex formulas, and roll-up summaries. Reporting, Analytics and Data Management Operational Insights: Build and maintain high-impact reports, dashboards, custom report types, and list views for leadership and cross-functional Ops teams. Data Hygiene: Perform mass data operations (imports, updates, deletions) using Data Loader, Data Import Wizard, and Workbench. Data Governance: Lead deduplication efforts, validation rules enforcement, and ongoing data quality audits. Release Management and Stakeholder Support Environment Strategy: Manage sandbox refreshes, staging environments, and User Acceptance Testing (UAT). Deployment Execution: Deploy changes via Change Sets or modern deployment tooling. L2 Support: Triage and resolve tier-2 platform support tickets within defined SLAs. Enablement and Docs: Conduct end-user training, build SOPs in Confluence, and translate business requirements into technical documentation. Required Skills and Experience Experience: 3-4 years of hands-on Salesforce administration experience within a mid-to-large scale instance. Core Cloud Proficiency: Strong working knowledge of Sales Cloud (Service Cloud is a plus). Flow Expertise: Advanced proficiency with Flow Builder, including deep debugging and optimization skills. Data and Security Tooling: Mastery of the Salesforce security model and hands-on experience with Data Loaderand bulk data operations. Analytics Capabilities: Strong reporting skills, including matrix/joined repo

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