Assistant Director of Game Day and Fan Experience
External
University Of Wisconsin-madison · Madison, WIPrepare for this interview
EliteAI-generated questions, company research, and talking points tailored to this role
Requirements
- Understanding of collegiate volleyball rules and timeout format
- Experience using Shoflo
- Familiarity with 7 Point Audio
- Education:
- Bachelor's Degree in Communications, Marketing, Journalism, Business, Education, Sports Administration, or related field
- How to Apply:
- For the best experience completing your application, we recommend using Chrome or Firefox as your web browser.
- To apply for this position, select either "I am a current employee" or "I am not a current employee" under Apply Now . You will then be prompted to upload your application materials.
- Important: The application has only one attachment field. Upload all required documents in that field, either as a single combined file or as multiple files in the same upload area.
- Upload required documents:
- A cover letter detailing how your qualifications and experiences align with the responsibilities of the position.
- Resume
- Please note that reference checks will be conducted for finalists. Applicants selected to proceed in the selection process will be notified directly. All applicants will receive notification once a final selection has been made and the search is complete.
Benefits
Additional Information
Current Employees: If you are currently employed at any of the Universities of Wisconsin, log in to Workday to apply through the internal application process. Job Category: Academic Staff Employment Type: Regular Job Profile: Marketing Manager Job Summary: The Wisconsin Athletics Game Day and Fan Experience team is seeking an Assistant Director of Game Day and Fan Experience to join our staff and help lead marketing initiatives that drive attendance, enhance fan engagement, and elevate the gameday experience for the Badger volleyball program. We work to enrich the lives of our student-athletes and supporters by building marketing strategies that stay true to the Wisconsin brand, move people emotionally, and inspire them to take action. The successful candidate will develop, plan, and execute professional, entertaining event day production. Depending on the candidate's skills, qualifications, and experience, this role will primarily support Wisconsin volleyball marketing, with secondary responsibilities for a portion of UW's 23 varsity sports. Typical responsibilities include the following: Develop pre-, post-, and in-game promotional activities to enhance revenue and improve game atmosphere. Create promotions targeted at specific fan segments per department research. In coordination with other external-facing team members, assist in crafting game day materials such as scripts, directing in-game timing and execution of promotions, on-field game presentation, video board features, music, public address reads and other elements during the season. Manage other assigned gameday responsibilities such as game day preparation (set-up/tear-down, etc.). Assist in planning and execution of special projects or events related to the athletic department and support efforts for all sports. Key Job Responsibilities: Oversees creative development and project management processes for marketing activities Develops, edits, monitors, and provides feedback on content Segments audiences, identifies marketing opportunities, evaluates competition, integrates marketing tactics, and measures marketing program results Develops operational plans in support of marketing projects and campaigns including staffing and resource allocation, and oversees execution of operations that adhere to deadlines and budgets Department: Wisconsin Athletics, Fan & Game Day Experience
Your Match
How well this role fits your profile.
Company Intel
What employees say
Worked at University of Wisconsin-Madison? Share your experience