Marketing Manager

About the role

Digital Marketing Specialist Location: Dubai, UAE Company: Meraki Real Estate Development Employment Type: Full-time Responsibilities - Lead Generation & Campaign Execution Plan, launch, and manage lead generation campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other digital platforms to attract and convert high-quality leads. Content Development- Write or coordinate marketing copy, social media content, email campaigns, and video scripts aligned with brand goals. Performance Analysis - Track KPIs, analyse campaign performance, and optimize for ROI across platforms. Branding & Visual Coordination - Work with design and media teams to ensure visuals, creatives, and videos align with campaign goals. Social Media Management - Develop and execute social media strategies to enhance brand presence and engagement. Email Marketing - Design and implement email marketing campaigns for lead nurturing and promotions. SEO & SEM - Optimize website content for search engines and manage paid search campaigns to drive qualified traffic. Analytics & Reporting - Monitor and evaluate campaign performance using tools like Google Analytics and Facebook Insights, providing actionable insights and recommendations. Education: Bachelor's degree in marketing, Business, Communications, or a related field preferred. Experience: Minimum 2 years in digital marketing with mandatory real estate experience Skills: Proficiency in digital marketing tools and platforms; strong communication and creative skills. Languages: Fluency in English; Arabic is a plus.

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