Educational Content Producer, Video

Responsibilities

• Content Production & Creative Leadership
• Lead the creative vision and execution of educational video and photo content from concept through final delivery.
• Develop storyboards, shot lists, and production plans that effectively communicate educational objectives and learning outcomes.
• Direct and produce instructional content that clearly communicates product features, workflows, and best practices.
• Manage all aspects of production, including planning, scripting support, filming, editing, post-production, and asset delivery.
• Create motion graphics, animations, and other visual elements that enhance instructional content and learner engagement.
• Perform video color correction and color grading to ensure a polished, professional, and consistent visual experience.
• Ensure content aligns with brand standards, educational objectives, and audience needs.
• Workflow & Process Optimization
• Build, document, and optimize scalable production workflows that support rapid content creation and versioning.
• Develop repeatable systems for producing multiple content variations across products, languages, platforms, and formats.
• Identify opportunities to improve efficiency through automation, templates, AI tools, production software, and process improvements.
• Establish best practices for content organization, asset management, and production operations.
• Content Operations & Planning
• Support prioritization and execution planning across educational content initiatives.
• Collaborate with cross-functional teams to align production schedules with product launches, updates, and business priorities.
• Manage multiple projects simultaneously while maintaining quality and meeting deadlines.
• Help forecast production needs and recommend solutions to support growing content demands.
• Quality & Continuous Improvement
• Maintain a high standard of production quality, accuracy, and consistency across all educational content.
• Quickly adapt content to reflect product updates, feature changes, and evolving customer needs.
• Evaluate production performance and recommend improvements to increase efficiency and effectiveness.
• Stay current on emerging tools, technologies, AI capabilities, and production techniques that can accelerate content development.
• Required Experience
• 5+ years of experience in video production, content creation, multimedia production, or a related field.
• Proven experience producing instructional, educational, training, or how-to content.
• Experience developing storyboards and translating concepts into compelling visual learning experiences.
• Experience creating animations, motion graphics, and other multimedia assets.
• Strong portfolio demonstrating end-to-end ownership of video and photo projects, including educational or instructional content.
• Experience managing multiple projects and deadlines in a fast-paced environment.
• Technical Skills
• Advanced video production, editing, and post-production skills.
• Strong photography and photo editing capabilities.
• Experience with color correction and color grading workflows.
• Proficiency with: DaVinci Resolve Studio
• Adobe Premiere Pro
• Adobe Creative Suite (including After Effects, Photoshop, Illustrator, and Audition)
• Google AI Studio
• Adobe Experience Manager (AEM)
• Miro
• Figma
• Airtable
• Microsoft Office Suite
• Knowledge of production workflows, asset management, and content versioning processes.
• Desired Skills & Attributes
• Strong problem-solving mindset with a passion for improving workflows and processes.
• Ability to build efficient, repeatable systems that scale content production.
• Excellent organizational and project management skills.
• Strong communication and collaboration skills.
• Ability to balance creative excellence with operational efficiency.
• Experience supporting localization, international content, or multi-platform content delivery is a plus.
• Application Requirements
• Portfolio submission is required and should include examples of video production, photography, storyboarding, animation/motion graphics, and other relevant educational or instructional content.
• We've Got You Covered
• At Cricut, we take care of our people. Enjoy competitive Medical, Dental, and Vision coverage, a 401(k) match, generous PTO, tuition reimbursement, and a yearly

Benefits

Additional Information

We're looking for an Educational Content Producer, Video to lead the creation of high-quality instructional and educational content across video and photography. This role combines creative direction, hands-on production, and operational excellence, requiring someone who can develop compelling learning content while building scalable systems that support rapid content creation and updates. The ideal candidate is an experienced producer and content creator who thrives in a fast-paced environment, enjoys solving workflow challenges, and can balance creative storytelling with production efficiency. They will play a key role in helping scale educational content output while maintaining accuracy, consistency, and a high-quality learner experience.

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