Programmatic Associate

Responsibilities

• Manage large cross-channel media budgets across display channels and aim to maximize ROI on
• performance-oriented campaigns.
• Work closely with US account management teams to ensure accuracy in set up, strategy and execution for
• new launches.
• Ensure that end-to-end display campaigns are run effectively, including tagging, trafficking, and
• optimization.
• Work with the account management team to deliver reporting and campaign updates as needed.
• Must be willing to work during US Eastern Standard Time hours.

Requirements

• 2+ years of experience managing performance campaigns on display inventory
• Zeta DSP training will be provided, but experience with DSPs is a plus (DV360/AppNexus)
• Demonstrated track record of effectively optimizing CPM inventory to reach CPA/CTR goals
• Deep knowledge of the programmatic ecosystem
• Demonstrated analytical ability
• Fluent English
• Company Summary
• Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
• Zeta Global Recognized in Enterprise Marketing Software and Cross-Channel Campaign Management Reports by Independent Research Firm
• https://www.prnewswire.com/news-releases/zeta-global-opens-ai--data-labs-in-san-francisco-and-nyc-300945353.html
• https://www.prnewswire.com/news-releases/zeta-global-recognized-in-enterprise-marketing-software-and-cross-channel-campaign-management-reports-by-independent-research-firm-300938241.html

Benefits

Additional Information

Programmatic Associate Position Scope: Zeta Global is at the forefront of data-driven programmatic campaign management across all digital channels. The Programmatic Associate must have a proven track record of success in all aspects of programmatic campaign management, including trafficking, optimization, and campaign reporting. As a valued member of the division, you will have a tremendous amount of responsibility and support to help you exceed campaign performance targets. The ideal candidate will have a thorough understanding of programmatic display and video campaign management. Candidates with similar marketing experience.

Your Match

How well this role fits your profile.

Company Intel

What employees say

Worked at zetaglobal? Share your experience