Group Creative Director - Creative - Ghana

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Role Summary: Group Creative Director (GCD) The Group Creative Director (GCD) is a strong leader who will manage, inspire, and lead multiple creative teams at various levels. A strong conceptual thinker with a pulse on culture and technology who also demonstrates a thorough understanding of the digital/social landscape. This person also needs to be a great partner to Planning, Strategy, Account and Project Management teams. As well as being an exceptional collaborator with clients actively listening and understanding their true needs but also developing a trusting relationship that allows for the Agency to push for better and more surprising work. As GCD you are expected to understand and contribute to both the visual expression and content of the ideas you put forth. Key Responsibilities & Accountabilities Creative Vision & Oversight Supervise a cross-functional team of multimedia graphic designers, art directors, copywriters, social media experts, photographers/videographers, and project managers in the strategic development of messages and deliverables - as well as external service providers. Conduct brainstorming sessions with creative teams, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives in a fiscally responsible manner. Review and approve art and copy developed by the team, ensuring deliverables that effectively address marketing goals and challenges. Produce fresh, innovative work that translates complex ideas into compelling content and experiences for visually sophisticated audiences. Present, or oversee presentation of final concepts, and obtain approvals for deliverables. Drive the overall quality of the creative product whilst maintaining accountability to client objectives. Ensure quality of work is maintained/improved under your leadership. Spearhead and manage content strategy for both small-scale and large-scale projects, harnessing strategy, digital and brand design, compelling content, and technology. Team Leadership & Development Provide feedback, clear, focused feedback to your creative teams regarding improvements that could be made to the work, the department and the agency. Attract top talent and retain best creative and strategic staff. Be responsible for your reporting lines and the effective management and the growth of your staff. This includes all HR requirements. Champion a culture of creative ambition, motivating teams to pursue work that meets international award standards. Disseminate learning to improve the outputs of the agency. Promote a culture of "solutions" within the agency. Client & Project Collaboration Strong organizational and time management skills. Prioritize work and resources across engagements based on short- and long-term needs, establishing production schedules by collaborating with cross-functional teams and production or web departments. Work with account teams to understand the clients' brand and manage projects in a way that will support the delivery of the brand idea. Actively support and involve cross-functional team members at the appropriate time to resolve issues, and successfully deliver an excellent product from ideation through to flawless execution. Industry & Market Acumen Possess in-depth knowledge and experience in developing and building brands. Ability to keep up to date with industry trends and standards in order to ensure that work is always fresh, world-class and original. Ability to be current with the latest trends of technology and visual influences across the entertainment and tech industries. Keep up to date with consumer engagement technologies and utility. Fast thinker: The Group Creative Director must be able to think fast, particularly during critical or stressful times and keep the team aligned and on track. He/she must have the ability to work independently and should be a self-starter. Good knowledge of required ecommerce best practices. Analyze campaign results and identifying opportunities for clear and motivating creative strategies. Analyze brand tracking, market trends, consumer need, and the competitive landscape to drive relevant creative product excellence. Awards & Agency Reputation Lead the development of compelling creative award cases, ensuring that the agency's best work is strategically positioned for regional and global recognition. Oversee the end-to-end process of awards entries, from identifying eligible work to crafting persuasive submissions and managing deadlines. Collaborate with creative and account teams to ensure that award-worthy ideas are nurtured from inception through execution. Maintain a repository of case studies and supporting materials to streamline future award submissions. Collaborate across the agency to help all aspects of our business thrive. Build the agency's reputation both externally and internally. Concern yourself with the wellbeing of the agency's culture, people and clients. Lead by ex

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