Associate Director Strategy

About the role

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney. About WPP WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com . About VML Health: VML HEALTH is a global healthcare agency that partners with healthcare clients across a broad definition of health, from high science to wellness and everything in between. It operates fluidly within the VML agency, as a core group of health specialists (a 'vertical') that has the benefit of autonomy in management, but with support of non-health expertise. At the heart of health is the story of life - all the highs and lows, ambitions, and possibilities. But facing a health challenge can suddenly pull people away from these stories, knocking them off course. Our purpose is to bridge this gap, bringing people closer to life and all its meaning. We gain a deeper understanding of Healthcare Professionals' and patients' needs, behaviors and lived experiences through what we call 'radical empathy'. VML Health creates connected brands that get to the heart, bringing people closer to the lives they want to live. Get to the heart. Connect for life.

Responsibilities

• Conduct in-depth research and analysis of medical literature, clinical trial data, and competitive intelligence to identify key insights and unmet needs within specific therapeutic areas.
• Translate complex scientific data and medical concepts into clear, concise, and engaging narratives that resonate with target audiences, including healthcare professionals (HCPs) and patients.
• Contribute to the development of a wide range of medical communication materials, including slide decks, manuscripts, abstracts, posters, and digital content, ensuring scientific accuracy and compliance with regulatory guidelines.
• Support the identification and engagement of key opinion leaders (KOLs), participating in KOL interviews and contributing to the development of discussion guides and research stimuli.
• Build and maintain strong client relationships by providing medical strategy expertise and presenting strategic recommendations.
• Contribute to new business pitches by conducting background research, developing medical content for proposals, and participating in pitch presentations.
• Collaborate effectively with cross-functional teams, including scientific, creative, and account teams, to ensure seamless integration of medical strategy across all aspects of client projects.
• Support the development of patient and HCP journeys by conducting research, analyzing data, and identifying key insights and opportunities.
• Continuously monitor industry trends, emerging scientific data, and evolving regulatory guidelines to inform strategic recommendations.

Requirements

• A critical and analytical thinker with a strong understanding of medical science and communications.
• A collaborative team player who excels at working with cross-functional teams and building strong client relationships.
• An excellent written and verbal communicator, with the ability to translate complex scientific information into clear and engaging narratives.
• A proactive and self-motivated individual with a strong work ethic and a passion for healthcare marketing.
• A continuous learner who st

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