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Design and Digital Engagement Lead

External
Full-timeRemoteToday
AccessibilityEmail Marketing
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About the role

Looking for strong in-house digital producer and visual communicator who can manage graphics, newsletters, social media, website updates, digital content, audience engagement, and analytics. About PLEJ The Partnership for Large Election Jurisdictions (PLEJ) is a national, nonpartisan community of support, best practices, and peer engagement among election offices serving the largest and most diverse populations in the U.S. PLEJ empowers election leaders to address operational challenges, communicate with clarity and transparency, and drive innovation. Through collaborative problem-solving and practical innovation, PLEJ helps build more resilient, efficient, and voter-focused election systems that improve the experience and confidence of millions of Americans. PLEJ is entering a critical phase of growth and impact-expanding its capacity, strengthening its institutional role, and positioning large jurisdictions as national leaders in election administration. Position Summary The Design and Digital Engagement Lead (DDEL) manages PLEJ's digital presence, visual storytelling, email marketing, social media, website content, and digital production. Reporting to the Senior Director of Communications and Digital Engagement, this role helps ensure that PLEJ's communications are visually compelling, accessible, timely, professional, and effective across digital channels. This position serves as PLEJ's in-house digital communications and creative production lead. The person in this role should be able to design high-quality visual materials, manage digital platforms, produce social media and email content, maintain website updates, support digital campaigns, and package complex information in ways that are clear and engaging. The DDEL works closely with the Communications and Member Engagement Teams to convert strategy, member insights, public education materials, reports, toolkits, and rapid-response resources into effective digital products. This role is essential to strengthening PLEJ's direct-to-audience communications, expanding the reach of member expertise, and making election administration content more understandable and accessible to members, partners, media, and public audiences. Core Responsibilities The DDEL sits at the intersection of design, digital platforms, audience engagement, and content production- ensuring that PLEJ's communications are visually clear, accessible, and distributed effectively: Digital Engagement and Channel Management Manage PLEJ's digital communications channels (e.g. website, email marketing, social media, member portals). Develop and maintain digital content calendars in coordination with communications and program teams. Publish timely content across PLEJ's digital platforms accurately, accessibly, consistently, and brand aligned. Support audience growth and engagement across email, web, social media, and emerging digital channels. Help identify opportunities to use digital platforms to elevate member expertise, share practical resources, and strengthen public understanding of election administration. Graphic Design and Visual Storytelling Design high-quality graphics, infographics, reports, toolkits, templates, presentations, social media assets, event materials, and digital publications. Develop and maintain PLEJ's brand guidelines and reusable templates for consistent, accessible, and professional design across reports, toolkits, presentations, social media, newsletters, events, and resources. Translate complex election administration topics into clear, visual, accessible content. Maintain and help evolve PLEJ's visual identity, design standards, templates, and brand assets. Create visual products to support member engagement, public education, media, funder, and partners. Ensure all materials are polished, professional, accessible, and aligned with PLEJ's nonpartisan voice. Email Marketing and Audience Engagement Manage PLEJ's email marketing platform, including Mailchimp or similar tools. Build, format, test, send, and analyze newsletters, announcements, invitations, updates, and other campaigns. Maintain email lists, audience segmentation, templates, and quality-control processes. Track open rates, click rates, audience growth, and engagement trends. Recommend improvements to email content, timing, segmentation, and design based on performance data. Website and Digital Content Production Manage routine website updates, content publishing, landing pages, resource libraries, event pages, and digital content organization. Coordinate with staff/vendors on website functionality, accessibility, improvements, and maintenance. Ensure website content is current, user-friendly, accessible, and aligned with organizational priorities. Support the development of digital resource hubs, member-facing materials, and public-facing explainers. Help optimize content for search, usability, accessibility, and audience engagement. Social Media and Multimedia Content Manage PLEJ's social media


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