Buyer Development Manager

About the role

At Sovrn, our Buyer Development team is dedicated to client success. As an Buyer Development Manager, you will join a global team, bringing a proactive and strategic approach to acquiring new accounts and cultivating growth with existing accounts in the North American advertising market. You will build lasting partnerships with small advertisers, mid-size agencies and independent trading desks.

Responsibilities

• Identify strategic opportunities within brands, buyers and agencies, including video, desktop, CTV, and in app, through new activations, curated deals, and auction packages
• Serve as a vocal leader and subject matter expert for global engagement with brands, agencies and trading desks
• Managing individual relationship targets and expand senior level relationships within brands and agencies
• Owning the weekly pipeline and revenue forecast for global and regional opportunities
• Coordinating an internal cross-functional team and serve as the main contact for global executives
• Partner with client Executives to understand strategic needs and deliver solutions that meet both advertising and overarching business needs
• Develop customized client solutions by leveraging Sovrn's comprehensive suite of products, including media, commerce, and data.
• Collaborate with your manager and account team to evaluate strategic opportunities, review potential strategies, and deliver impactful solutions.
• Work closely with the Supply and Demand teams, GTM teams in the US & UK, Solution Engineers and Marketing.
• Utilize Salesforce and Excel to manage sales activities effectively.
• Ensure the right resources are prioritized and allocated to each client opportunity
• Construct and present regular QBRs with strategic analysis, insights, and reporting on MR spend, technology requirements, and the competitive landscape
• Lead a managed trading solution for SME brands, focusing on performance via a programmatic service partner.
• A successful candidate should have:
• 5+ years of experience working in adtech, including selling into and building relationships with advertisers, agencies and buyers
• At least 2 years of experience in programmatic ad sales, familiarity with SSPs, DSPs, trading desks, and DMPs
• Strong sales-hunting skills, leveraging existing contacts with advertisers and buyers to build a substantial book of business
• End to end sales cycle management, owning the entire sales process, from prospecting and qualifying leads to closing new business
• Understanding of campaign planning & buying
• Familiarity with how systems work with RTB, including both open auctions and private marketplaces
• Able to lead Senior Executive conversations both internally and externally
• Capable of translating strategic goals into detailed plans and actionable objectives. Must be able to write a comprehensive business strategy
• Adept at clearly articulating technical solutions to prospects and clients during sales process
• Excellent communication and presentation skills, both written and oral, with the ability to communicate with sales teams, executives and clients
• Proven tenacity in a new business environment, with the ability to navigate obstacles and objections effectively and professionally
• Willing and able to travel 25-30% for client meetings, local events, and networking opportunities)
• Location: New York City - Candidates must currently live in or be willing to commute to the New York City office. #LI-Hybrid
• Sovrn Core Values : Candid, Customer Empathy, Learning, Scrappy, Second Order Thinking
• Compensation and Benefits
• Sovrn offers a full slate of benefits from competitive salaries, stock options, medical, dental and vision coverage, short and long term disability, life insurance,11 paid holidays, flexible vacation, commuter benefits, a 401(k) plan and match, and a paid parental leave program.
• Job Posting
• Applications will be accepted until May 30, 2026.
• Equal Opportunity Employer
• Sovrn is proud to be an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants regardless of race, color, religion, gender, gender identity, age, national origin, disability, parental or pregnancy st

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