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Media Advertising Operations Senior Associate

External
wppmedia logoWppmedia · Barranquilla, Colombia
Full-timeOn-site2d ago
Data AnalysisExcelGoogle AdsLeadership
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Requirements

  • Performance Expertise: 3+ years of experience in Digital Marketing, specializing in performance-driven campaigns focusing on Lead Generation and ROAS optimization.
  • Core Biddable Platforms: Expert command of digital media platforms, specifically Google Ads (mandatory), Meta Ads, DV360, TikTok, and Pinterest Ads.
  • Ad Tech & Verification: Practical experience implementing and monitoring campaigns using tracking and brand safety tools like IAS, Double Verify, and Campaign Manager.
  • Client Fronting & Communication: Strong verbal skills to lead client meetings, present reports/optimizations, and collaborate effectively with planning teams.
  • Professional Foundation: Degree in Advertising/Marketing, Intermediate-to-Advanced English, and advanced mastery of Excel and PowerPoint for data analysis.
  • Life at WPP Media & Benefits
  • WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
  • Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
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  • Please read our Privacy Notice for more information on how we process the information you provide.

Benefits

Health insuranceDental insuranceVision insurance

Additional Information

About WPP Media WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Role Summary & Impact As a Media Advertising Operations Senior Associate, you will ensure the flawless execution and optimization of performance campaigns (Google Ads, Meta, DV360) to maximize leads and ROAS for tech brands. Your key impact lies in safeguarding media quality through verification tools (IAS/Double Verify) and translating operational metrics into strategic results during direct client interactions.


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