Brand Manager

About the role

As a Brand Manager, you will lead your portfolio end-to-end-owning strategy execution, in-market performance, and activation across ANZ. Reporting directly to the Marketing Manager (Cluster Category Lead), you will play a pivotal role in delivering brand growth and shaping how our brands show up with consumers.

Responsibilities

• End-to-end brand management - from execution of global and OU strategies through to local activation
• In-market performance - delivering against key KPIs across financials, penetration, brand health and innovation
• Portfolio growth - identifying opportunities to amplify plans through customer and shopper activation
• Cross-functional leadership - partnering across marketing, sales and global teams to land impactful campaigns
• Insights & optimisation - using data, market insights and performance tracking

Requirements

• Experience in FMCG or consumer healthcare marketing (approx. 3-5 years)
• Strong commercial acumen with the ability to manage budgets and drive brand performance
• Proven ability to translate strategy into high-quality execution in-market
• Collaborative mindset, with experience working in a matrix environment
• Strong capability across digital and social channels, including planning and executing integrated campaigns, optimising performance, and leveraging data-driven insights to drive engagement and growth
• Passion for consumer-led brand building and delivering meaningful innovation
• Why Join Haleon?
• Own your portfolio - shape, evolve and grow well-known brands across ANZ
• Impact at scale - play a key role in improving everyday health for millions
• Work with leading brands in pain or oral health, backed by science and innovation
• Be part of something new - a business where you can help shape the culture, ways of working and future
• Diversity, Equity, and Inclusion.
• At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.
• We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.
• We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
• Please note to be eligible for this position you must have Australian work rights
• Job Posting End Date
• 2026-07-23
• Equal Opportunities
• The personal information you provide will be kept confidential, used only for legitim

Benefits

Additional Information

Welcome to Haleon. We're a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we've grown, evolved and are now entering an exciting new chapter - one filled with bold ambitions and enormous opportunity. Our trusted portfolio of brands - including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® - lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science. Now it's time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose - to deliver better everyday health with humanity - at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

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