Sr. Activation Manager, Programmatic
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About the role
DoubleVerify is a leading software platform for digital media measurement, data and analytics. DV's mission is to be the definitive source of transparency and data-driven insights into the quality and effectiveness of digital advertising for the world's largest brands, publishers and digital ad platforms. DV's technology platform provides advertisers with consistent and unbiased data and analytics that can be used to optimize the quality and return on their digital ad investments. Since 2008, DV has helped hundreds of Fortune 500 companies gain the most from their media spend by delivering best in class solutions across the digital advertising ecosystem, helping to build a better industry. Learn more at www.doubleverify.com . DoubleVerify is seeking an experienced and motivated Sr. Activation Manager - Programmatic to join our growing Scibids team in North America. In this role, you will play a critical role in scaling our Scibids Activation function, designed to unlock significant partner growth by accelerating Scibids adoption. The Activation function sits at the intersection of sales and account management, ensuring a smooth transition for partners from initial contact to successful campaign execution. By focusing on empowering partners to achieve their goals, such as improved campaign performance and generating operational efficiencies, this function directly drives increased Scibids adoption and unlocks new revenue streams.
Responsibilities
- Partner with Sales to add tactical insight in client discovery meetings, crafting solutions to address campaign optimization, automation, and performance challenges.
- Act as a technical resource in the pitch process, proactively identifying roadblocks and ensuring smooth Proof-of-Concept (POC) execution.
- Spearhead internal & external enablement processes to foster best practices through education & implementation
- Ensure successful partner onboarding, briefing Account Managers and assisting with initial Scibids integration.
- Troubleshoot technical issues, analyze campaign performance data, and collaborate on strategic reporting and data visualization.
- Stay informed of industry trends to ensure Scibids remains a valuable solution and continuously refine pre-launch strategies.
Requirements
- Minimum of 4 years of experience in a client-facing role within the advertising technology or marketing industry
- Proven track record of success in developing and implementing strategic client onboarding programs
- Strong understanding of programmatic & social advertising concepts and campaign optimization strategies
- Excellent communication and interpersonal skills, with the ability to build strong relationships with clients and internal stakeholders
- Experience collaborating in a fast-paced, results-oriented environment
- Not-so-fun fact: Research shows that while men apply to jobs when they meet an average of 60% of job criteria, women and other marginalized groups tend to only apply when they check every box. So if you think you have what it takes but you're not sure that you check every box, apply anyway!
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