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Head of Sport CRM

External
medier logoMedier · Valencia, Spain
Full-timeOn-site1mo ago
CRMLeadershipSEO
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Responsibilities

  • Lead and oversee CRM strategy across 50+ sports-related projects.
  • Manage, mentor, and scale a high-performing CRM team.
  • Define and implement CRM best practices to drive customer engagement, retention, and lifetime value.
  • Collaborate closely with Marketing, Product, Analytics, and Technology teams to align CRM initiatives with business goals.
  • Monitor CRM performance, set KPIs, and ensure continuous optimization across all sports verticals.

Requirements

  • 3+ years of experience in a Head / Lead-level CRM or similar leadership role.
  • Proven experience in the Sports industry or sports-related digital products.
  • Strong leadership and people management skills.
  • Strategic mindset with hands-on experience in CRM platforms and lifecycle marketing.
  • Ability to manage multiple projects simultaneously in a fast-paced environment.
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Additional Information

Medier isn't just a marketing agency-we're creative partners to our clients. From digital and social media strategies to PR, influencer collaborations, SEO, programmatic advertising, and CRM, we offer a comprehensive suite of expert services. By combining creativity with data-driven insights, we don't just deliver campaigns-we deliver results. Our philosophy is simple - hire a team of diverse, passionate people and foster a culture that empowers you to do your best work. Is it a match? You're in. The Head of Sport CRM is responsible for leading and scaling CRM strategy across 50+ sports projects. This role oversees a cross-functional team, drives customer engagement and retention initiatives, and ensures best-in-class CRM performance across all sports verticals. The position requires strong leadership, strategic thinking, and close collaboration with product, marketing, and analytics teams to support business growth.


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