Digital Analytics & Tracking Consultant - German- & English-Speaking (m/f/d) - GA4, GTM & eCommerce - 100% Remote - Full- or Part-Time
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Requirements
- At least five years of hands-on experience in Digital Analytics , ideally more
- Expert-level knowledge of GA4, Google Tag Manager, and Consent Management Platforms ; experience with Shopify is an advantage
- Experience in a relevant digital marketing discipline, such as Paid Search, Paid Social, or Display Advertising
- Proven experience with server-side Google Tag Manager is essential
- A solid understanding of the GDPR and its implications for digital tracking and data collection
- Familiarity with BigQuery, Looker Studio, and other Google Cloud tools
- Basic JavaScript skills, particularly in areas such as event handling and dataLayer manipulation
- Ability to advise clients professionally in German and communicate fluently in English with our internal team
- Strong problem-solving skills and a proactive, solution-oriented approach in a technical environment
Benefits
Additional Information
We are a digital marketing agency looking for a Digital Analytics Consultant to support our team and eCommerce clients, particularly in the following areas: Implementation and optimisation of GA4 tracking Client-side and server-side Google Tag Manager Consent Management Platforms (CMPs) Ideally, tracking implementations in combination with Shopify We are open to both freelancers and candidates seeking permanent employment , on either a full-time or part-time basis . Tasks Lead the design and implementation of advanced GA4 tracking setups , including GA4 Enhanced E-commerce Develop, implement, and maintain client-side and server-side Google Tag Manager configurations Implement and optimise Google Consent Mode Ensure that Consent Management Platforms (CMPs) are properly integrated, GDPR-compliant, and compatible with analytics and marketing tools; legal expertise is not required, but relevant experience is an advantage Provide strategic and technical analytics consulting to our German-speaking clients Collaborate with our English-speaking internal tech support team to build, challenge, and continuously optimise tracking setups Support data integrations with BigQuery and Looker Studio , with additional assistance from specialist team members Provide general technical support across Digital Analytics, Tracking, and MarTech
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