Marketing Operations Manager

Responsibilities

• We're looking for a Marketing Operations Manager to help maintain and scale the systems, processes, and data foundation that power our go-to-market engine. This role sits at the center of Marketing, Sales, and RevOps, turning strategy into measurable pipeline and revenue impact.
• The ideal candidate will also be location in the Pacific timezone.
• Marketing Systems & Technology
• Optimize the marketing automation platform (Pardot) and CRM (Salesforce), including integrations, segmentation, scoring, routing, nurturing, lifecycle workflows, and compliance with data regulations (GDPR, CCPA, etc.).
• Evaluate, implement, and integrate new tools across the GTM tech stack.
• Perform audits, testing, and root cause analysis across the GTM stack - identifying inefficiencies, proposing solutions, and implementing fixes.
• Ensure data accuracy and consistency across the GTM tech stack, maintaining high-quality data to support decision-making.
• Campaign Execution
• Partner with the Marketing Automation Manager on execution workflows, providing operational depth and ensuring continuity across campaigns.
• Build and maintain scalable campaign execution frameworks, workflows, and automations.
• Identify workflow bottlenecks and implement process improvements that increase team velocity without sacrificing accuracy.
• Partner with campaign managers to execute marketing programs, ensuring timely delivery and proper tracking across channels.
• Provide SDRs with pre-launch campaign briefs covering audience, timing, messaging, and follow-up plays so they are never surprised by what hits their target accounts.
• Translate marketing strategies into actionable SDR assets, like lists, sequences, and talk tracks, so reps can focus on conversations instead of interpreting marketing's intent.
• Process Optimization & Enablement
• Build and maintain systems and automations that reduce manual work and keep data clean and actionable.
• Leverage AI tools and emerging automation capabilities to improve team efficiency, accelerate troubleshooting, and scale marketing operations.
• Identify opportunities to replace manual execution with agent-based or automated solutions, and implement them independently or in collaboration with the team.
• Stay current on emerging marketing technologies and AI tooling, bringing forward recommendations as relevant.
• Document workflows, SOPs, and system configurations as the team scales.
• Provide training, documentation, and support to enable a data-driven marketing organization.
• Analytics & Reporting
• Monitor marketing data quality and troubleshoot issues across the GTM stack (Pardot, Salesforce, Chili Piper, etc.).
• Build and maintain dashboards and reporting to track KPIs, pipeline performance, and campaign ROI.
• Analyze complex marketing data and deliver actionable insights that inform campaign and GTM strategy.
• Support attribution modeling and lead scoring initiatives.
• Cross-Functional Collaboration
• Serve as a partner to Demand Generation, Sales, Finance, RevOps, and IT teams.
• Align cross-functionally on goals, definitions, and processes across the funnel.
• Enable teams with tools, training, and documentation.
• Build an SDR feedback loop to route front-line insights and objections back to Demand Gen and Product Marketing so campaigns continuously evolve based on real conversations.

Requirements

• 4-7 years of experience in marketing operati

Benefits

Additional Information

Get to Know Us Horizon3.ai is a fast-growing, remote cybersecurity company dedicated to the mission of enabling organizations to proactively find and fix and verify exploitable attack vectors before criminals exploit them. Our flagship product, the NodeZeroTM platform, delivers production-safe autonomous pentests and other key assessment operations that scale across the largest internal, external, cloud, and hybrid cloud environments. NodeZero has been adopted by organizations of all sizes, from small educational institutions to government agencies and Global 100 enterprises. It is used by ITOps/SecOps teams, consulting pentesters, and MSSPs and MSPs. We are a fusion of former U.S. Special Operations cyber operators, startup engineers, and formerly frustrated cybersecurity practitioners. We're committed to helping solve our common security problems: ineffective security tools, false positives resulting in alert fatigue, blind spots, "checkbox" security culture, cybersecurity skills shortage, and the long lead time and expense of hiring outside consultants. Collectively, we are a team of learn it alls, committed to a culture of respect, collaboration, ownership, and results.

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