Marketing Executive

Responsibilities

• Support the planning and execution of marketing campaigns and daily operational initiatives.
• Create, coordinate, and execute promotional campaigns across both online and offline channels.
• Liaise with appointed social media agencies on content calendars, campaign schedules, content submissions, and approval processes.
• Monitor social media platforms, including engagement, comments, and community feedback, and escalate relevant issues or opportunities when necessary.
• Track social media trends, competitor activities, and emerging lifestyle/content trends to identify new marketing opportunities.
• Plan, coordinate, and support overseas exhibitions, trade shows, and customer engagement activities.
• Work closely with overseas partners and distributors to support marketing initiatives and brand development activities.
• Conduct market research, sales performance analysis, and identify emerging market trends to support business growth.
• Prepare and present monthly social media and marketing performance reports to management.
• Assist in the development of marketing materials, product launches, and promotional activities.
• Support the maintenance of company websites, digital platforms, and marketing databases where required.
• Perform other ad-hoc duties and projects as assigned by management.

Requirements

• Degree in Marketing, Business Administration, Communications, or a related discipline.
• Good command of English and other languages would be an advantage, as the role requires communication and coordination with overseas business partners.
• Good understanding of social media platforms, digital marketing trends, and online community engagement.
• Strong communication, interpersonal, and organizational skills.
• Proficient in Microsoft Office applications (Word, Excel, and PowerPoint).
• Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced environment.
• Willing and able to travel overseas as required for exhibitions, and other business-related activities.

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Company Intel

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