Senior SEO Strategist

About the role

Scorpion is the leading provider of technology and services helping local businesses thrive. We do this by helping customers understand local market dynamics, make the most of their marketing, and deliver experiences their customers will love. We offer tools to know what's going on with marketing, competitors, and customers. We offer a unique blend of AI support and teams of real human people with local expertise committed to customer success. At Scorpion, we are ready to do whatever it takes to help our clients reach their goals. Our technology and personalized tools bring everything together to help local businesses easily understand their unique business, market, and customer needs. We put SEO, Reviews, Advertising, Email Marketing, Chat and Messaging, Social Media, Website, Lead Management, Appointment Scheduling, and more to work for local businesses. We're a technology-led service with a human touch. As the Senior SEO Strategist focusing on high-value clients, you will play a pivotal role in advancing our client services to unprecedented levels of excellence. Beyond strategic oversight of ranking plans and direct communication with high-value clients, your influence will extend to providing sophisticated support to Account Managers, ensuring seamless collaboration across the team. Your seasoned expertise is not only essential for consistently delivering exceptional results for high-profile clientele but also in safeguarding and maximizing revenue through strategic upsells, contract renewals, and proactive measures to protect client investments in our services. Your proactive approach will involve closely monitoring client performance metrics and industry trends, allowing you to anticipate and address potential challenges. By fostering a culture of continuous improvement and staying at the forefront of SEO advancements, you will contribute to the overall resilience and adaptability of our client services to ensure that they remain unparalleled in a rapidly evolving digital landscape. Scorpion Internal Title: Senior Ranking Strategist, SMB What Your Success Will Look Like Provide specialized support for high-value clients, including direct communication, strategic oversight of ranking plans, and ensuring client satisfaction. Collaborate with cross-functional teams to develop and implement advanced SEO strategies tailored to meet the unique needs of high-value clients. Contribute to the growth of product revenue by identifying and executing upselling opportunities within the high-value client portfolio. Conduct pre-launch audits for new VIP clients to ensure a seamless onboarding experience and successful launch. Analyze and create organic ranking goals, implementing tailored strategies to enhance visibility and drive targeted traffic for high-value clients. Act as a senior-level resource, providing mentorship to junior team members, fostering a culture of continuous learning, and contributing to the overall success of the team. Who You Are And What You Bring Education Bachelor's degree in Marketing, Communications, Business, or a related field - or equivalent experience.

Requirements

• 3+ years experience in high-value client-facing roles, within an SEO environment.
• Strong understanding of organic ranking strategies and SEO best practices.
• Proficiency in SEO tools such as Google Analytics, Search Console, and third-party SEO platforms.
• Experience with upselling and revenue growth strategies is a plus.
• Excellent communication and relationship-building skills, with a client-centric approach.
• Detail-oriented and organized with the capacity to oversee and optimize complex plans.
• Our Scorpion Values
• Winning Mindset: When our clients win, we win.
• Genuine Care: We only succeed when we are truly invested in our clients and each other.
• Unmatched Results: We deliver more than expected-and then some-driving the best results and impacting lives.
• Constant Improvement: We believe there is always a better way. We learn we ask "What if?" we build and then do it again.
• Unbeatable Teamwork: We come from different backgrounds but have the same vision. We only get there by doing it together, as a team.

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