Marketing Specialist
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About the role
The Marketing Specialist is responsible for managing critical projects that support the success of the company's Marketing Strategy and achieving business goals. Strong understanding of marketing princes and communication skills will be critical in enhancing brand presence, expanding customer base, supporting sales teams, and creating high-impact marketing campaigns. Must align with the local selling, sales leadership, and marketing teams to execute innovative marketing campaigns.
Responsibilities
- Work cross-functionally with the Marketing Operations and Data teams to continuously improve the omni-channel experience for our customers and selling organization
- Establish yourself as the first point of communication for local branches and sales team's requests and feedback
- Manage local marketing events that are aligned with brand guidelines and support the selling organization's objectives
- Gain a thorough understanding of products and solutions so that strategies can be developed for more-effective marketing campaigns
- Document procedures, processes, and workflows, and recommend changes for greater efficiencies withing the marketing organization
- Assist with all internal and external marketing campaigns, producing content for projects and initiatives to enhance lead generation
- Discover new marketing and promotional channels
- Enhance the branding and customer experience within branches. Analyze existing marketing materials with a critical eye and identify opportunities for improvement
- Implement tactics that grow online presence
- Maintain regular self-improvement in the areas of digital marketing trends, tools, and best practices, applying innovative approaches to drive growth
- Other duties as assigned
- Job Duties Disclaimer:
Requirements
- 3+ years of experience in Marketing or related role
- Experience with integrated B2B marketing campaigns
- 4 Year / Bachelor's Degree - Preferred
- Knowledge, Skills & Abilities
- Familiar with various marketing channels
- Strong Event Management & Project Management skills
- Proficiency in Microsoft Office 365
- Strong data analysis and reporting skills to derive actionable insights
- Exceptional communication and presentation skills
- Excellent time management and prioritization skills
- Physical Demands:
- Use hands to finger, handle, or feel: Operates a computer and other office machinery - Constantly - at least 51%
- Talk, hear, taste, smell: Must be able to use senses to effectively communicate with co-workers and clients and detect hazardous conditions - Occasionally - up to 20%
- Weight and Force Demands:
- Up to 10 pounds - Occasionally - up to 20%
- Up to 25 pounds - Occasionally - up to 20%
- Working Environment:
- Travels to offsite locations - Frequently - 21% to 50%
- Rexel USA (A VEVRAA Federal Contractor), and its affiliated companies, is an EEO/Disabled/Veterans employer. All qualified candidates will receive consideration for employment without regard to any characteristics protected by law.
- Our Benefits Include:
- Medical, Dental, and Vision Insurance
- Life Insurance
- Short-Term and Long-Term Disability Insurance
- 401K with Employer Match
- Paid vacation and sick time
- Paid company holidays plus flexible personal days per year
- Tuition Reimbursement
- Health & Wellness Programs
- Flexible Spending Accounts
- HSA Accounts
- Commuter Transit Benefits
- Additional Optional Insurance such as Pet Insurance, Legal Assistance, Critical Illness, Home and Auto Insurance to name a few.
- Employee Discount Programs
- Professional Training & Development Programs
- Career Advancement Opportunities - We like to promote from within
- Our goal is to create a workplace where everyone feels respected, valued, and empowered to succeed as we understand that our success and innovation is enhanced by an inclusive and diverse workforce.
Benefits
Additional Information
We are looking for a Marketing Specialist to join our Rexel team in Carrollton, TX!
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