Media Planner
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Requirements
- 1+ year experience in both digital and traditional media channels
- Proficiency in media math basics, media terminology, and campaign planning processes
- Proficiency in MS Excel (including pivot tables, VLOOKUPs), Word, PowerPoint, and GSuite
- A strong desire to learn, ask questions, and figure out the "why" behind the media plans
- Ability to manage multiple tasks, track deadlines, and prioritize a high volume of daily requests
- Strong, natural communication skills, with a proven ability to collaborate, negotiate and articulate ideas clearly - both in writing and in communication skills
- Comfortable presenting campaign performance, insights and optimization recommendations directly to clients
- Familiarity with industry planning tools such as ComScore, Nielsen, MRI/Simmons
- Familiarity with Demand-Side Platforms (e.g., Google DV360, Amazon DSP, TTD)
- Familiarity with ad-tech platforms, including ad servers (i.e., CM360), brand safety tools (DV, IAS), and brand study partners (Disqo, Upwave)
- Familiarity with Search and Social platforms (Google, Meta, LinkedIn), a plus
- Familiarity with site analytics platforms (Google Analytics, Adobe), a plus
- Familiarity with reporting dashboards (Tableau, PowerBI), a plus
Additional Information
Zambezi's media division, Scale by Zambezi, is seeking a Media Planner to join the growing team. In this role, you will be the driving force behind multi-channel media strategies for an exciting and diverse roster of clients. We pride ourselves on an agile, anti-silo culture - meaning you will be hands-on from day one, managing campaigns from the initial strategic brief through to real-time execution and optimization. This is a highly collaborative, fast-paced environment designed for proactive planners who want to see the tangible impact of their work while taking their career to the next level. Must be located in the greater Los Angeles area.
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