Retail Sales Director

About the role

Job Description Objective: The Retail Sales Director will lead Kraft Heinz Mexico's retail commercial agenda across Modern Trade, Traditional Trade, Proximity, and E-Commerce, with full accountability for delivering sustainable, profitable growth. This role owns the commercial P&L and is responsible for translating business ambition into clear channel strategies, customer plans, and execution routines that accelerate growth across the market. This leader will play a key role on the executive leadership team, partnering closely with cross-functional stakeholders to unlock growth opportunities, strengthen commercial capabilities, and deliver short-, medium-, and long-term results. The mandate calls for a strong commercial leader with a track record of delivering outstanding results through operational discipline, high-impact customer partnerships, and high performing teams. What success looks like Accelerate growth across Mexico retail channels Commit & deliver mindset Strengthen customer partnerships Improve the effectiveness of commercial investments and sales routines Build an execution machine: an engaged, high-performing team that can execute with agility and discipline Key Activities/ Deliverables: Define and drive the commercial strategy across Modern Trade, Traditional Trade, Proximity, and E-Commerce Lead the commercial P&L, ensuring delivery of NSV, revenue, profitability, and investment effectiveness Translate business priorities into clear customer, channel, and execution plans Build and strengthen senior relationships with key retail partners, creating win-win growth opportunities Identify and close new commercial partnerships that expand reach, growth, and market impact Lead commercial planning, target setting, investment allocation, and performance tracking across channels Ensure strong commercial routines, operating discipline, and compliance with global policies and financial targets Partner closely with Finance, Marketing, Category, and senior leadership to identify growth levers and turn strategy into execution Monitor market, customer, shopper, and competitor dynamics to adapt plans with speed and rigor Develop and inspire a high-performing sales organization, building capability, accountability, and ambition across the team. Number of Reports: 4 direct reports and 20 indirect reports Competencies (experiences/ Education): 10+ years of experience in Channel Sales, Business Development, Key Account Management, or Commercial Leadership, within consumer goods Strong experience leading retail chain accounts and multi-channel commercial strategies Proven ability to combine strategic thinking with strong operational execution Experience owning or strongly influencing commercial P&L decisions Strong understanding of retail selling initiatives, including category management and information-based selling Advanced English Bachelor's degree required; business-related studies preferred Skills (Knowledge/ Capabilities): Strong negotiation, influencing, and stakeholder leadership skills Ability to build high-performing teams and lead through growth and transformation Effective communicator in both Spanish and English Location(s) Mexico, D.F. Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes .

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