Creative Director

About the role

At King's Catalog Games, we manage 9 beloved live titles enjoyed by millions every day. We're looking for a Creative Director to elevate the creative direction of our most impactful games and shape the long-term future of our portfolio. As Creative Director, you'll be the voice of the player, the architect of product vision, and a key partner to product leadership. You'll transform player insights into creative strategies, define the creative direction of key titles, and guide teams toward delivering memorable, engaging experiences. This role is a core part of the Catalog Leadership Team and reports directly to the VP Catalog. You will lead a multidisciplinary creative group of 10 across Game Design, Level Design, UI/UX Design, and Game Art.

Responsibilities

• Creative Leadership & Vision
• Define, own, and communicate the creative vision for Catalog's most prominent titles.
• Ensure alignment of creative direction across design, production, and tech throughout
• development.
• Champion creative excellence and drive innovation across the portfolio.
• Team Leadership
• Lead, mentor, and inspire a multidisciplinary team of designers and artists.
• Foster a culture of collaboration, craftsmanship, curiosity, and continuous improvement.
• Grow creative capabilities through coaching, clear direction, and constructive feedback.
• Product & Player Insight
• Evaluate game performance, player feedback, and industry trends to inform creative
• decisions.
• Lead discovery efforts to identify player needs, challenges, and opportunities.
• Translate insights into actionable creative strategies that enhance player experience and
• performance.
• Cross-Functional Partnership
• Work closely with Product, Production, and Tech leads to translate vision into practical
• plans.
• Ensure strong alignment between creative direction, product strategy, and technical
• feasibility.
• Elevate game quality by driving clarity, documentation, and consistency in creative
• processes.
• Process & Quality
• Develop and maintain design processes, methodologies, and standards across teams.
• Ensure all creative work meets high-quality expectations and contributes to cohesive,
• player-led game experiences.
• Skills to Create Thrills
• Proven experience in a senior creative leadership role in games, entertainment, or digital
• product development.
• Deep understanding of game design principles, player psychology, and engagement loops.
• Strong storytelling and communication skills; able to craft and articulate a compelling
• vision.
• Skilled at synthesizing qualitative and quantitative player insights into creative decisions.
• Demonstrated success working with and guiding cross-functional teams from concept to
• execution.
• Excellent collaboration skills with the ability to influence stakeholders across levels.
• Strong knowledge of creative disciplines including Game Design, Level Design, UX/UI, Art,
• and Player Research.
• Experienced and confident leader who builds, motivates, and develops high-performing
• creative teams.
• Detail-oriented, with strong documentation and process-management capabilities.
• Solid understanding of the gaming market and evolving player expectations.
• Bonus Points
• Experience working on live games, F2P mechanics, and/or casual mobile titles.
• Familiarity with agile development and iterative design practices.
• Background in UX/UI, game design, narrative, or interactive media
• About King

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