Associate Media Planner

About the role

We're looking for a motivated OOH Media Planner to join our Planning team. You'll support the development and execution of out-of-home campaigns across a range of clients and verticals. This is a hands-on role for someone who's eager to grow their planning craft, sharpen their analytical skills, and become a power user of the platform.

Responsibilities

• Support end-to-end OOH campaign planning, from audience research and market selection through to proposal delivery and execution
• Build and maintain campaign plans, cost schedules, and performance summaries using internal tools
• Research target audiences and analyze their characteristics, behaviors, and media habits
• Collaborate with account managers, clients, and creative teams to align on objectives and strategies
• Become a proficient user of the clients planning platform, and surface product feedback to senior team members
• Manage relationships with OOH media vendors and support negotiations under the guidance of senior planners
• Juggle tasks across multiple active campaigns simultaneously, meeting internal and client deadlines

Requirements

• 1-3 years of experience in OOH or broader media planning
• Familiarity with core OOH formats (billboards, transit, experiential, DOOH) and how they fit into a broader media mix
• Working knowledge of audience and measurement tools (GeoPath, Nielsen, Google Analytics, or similar)
• Strong organizational skills and comfort managing multiple deadlines at once
• Clear communicator - in writing, in presentations, and across internal teams
• Comfortable in spreadsheets and web-based planning platforms
• Analytically curious, with an eye for data and performance metrics
• Ability to work EST hours
• Exposure to multi-channel campaign planning (digital + OOH)
• Familiarity with campaign evaluation and attribution methodologies
• All your information will be kept confidential according to EEO guidelines.

Additional Information

Our client is a modern platform for out-of-home advertising - making it easier for brands and agencies to plan, buy, and measure OOH campaigns across thousands of vendors and formats. We move fast, operate lean, and hold ourselves to a high standard on every campaign we run.

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Company Intel

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