Program Manager
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About the role
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML's specialist health network, VML Health, is one of the world's largest and most awarded health agencies. VML's global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney. About WPP WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company - powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com . Who we're looking for: VML is seeking a Program Manager to work on the Commerce team of one of our largest global clients in the beverage industry. Our Program Managers are adept at understanding both the big picture and the granular details, taking ownership of setting and exceeding expectations with internal teams and clients. They possess a deep understanding of how to strategically manage and negotiate trade-offs to consistently deliver results on time, within budget, and aligned with agreed objectives. They have extensive experience managing full campaign lifecycles, from initial scoping to final delivery, and confidently navigate and prioritize business needs, resource allocation, scheduling, and financial considerations to ensure the successful execution of all project aspects. This individual will be instrumental in supporting one of our largest clients, overseeing their integrated marketing programs within the commerce landscape, including TV, print, radio, social media, and display initiatives.
Responsibilities
- Financials | Take ownership of project estimation, financial planning, and profitability. Develop detailed project plans that align with budgetary requirements and maximize ROI.
Requirements
- Builder | Expertly navigates the complexities of people, processes, and systems to drive seamless collaboration. Demonstrates an entrepreneurial mindset coupled with a strong business acumen. Proactively brings people together to achieve common goals and build lasting relationships.
- Detail-Oriented | Exhibits a sharp attention to detail balanced with the ability to see the big picture and drive strategic initiatives. Create team environments that are collaborative, comfortable, and encouraging, fostering a culture of continuous improvement and innovation.
- Exceptional Communicator | Possesses excellent communication, presentation, and analytical skills. Proactively identifies and resolves challenges, demonstrating a 'yes, and why not' attitude.
- 5-7+ years of experience managing complex, integrated marketing projects in an ag
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