AI Creative Director
External
Miro · Copenhagen, DenmarkPrepare for this interview
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About the role
Miro's in-house creative team is responsible for everything Miro puts its name on: from major brand campaigns and demand generation to events, product launches, and branded experiences. We're a small team with exceptional talent and we operate at a pace and scope that punches well above our size. This is a senior creative leadership role with breadth: owning the creative vision across brand campaigns, demand generation, events, product launches, and branded experiences, while actively shaping how the team works. The team is strong, talented, and ready for someone to help own decisions end-to-end, mentor the people around them, and raise the bar on what we make. This person will also lead the charge on embedding AI as a core creative capability across the team, not as an experiment, but as a new operational standard. We believe AI is one of the most powerful tools available to creative teams right now and we're looking for a CD who shares that conviction and knows how to put it to work. The ideal candidate brings genuine creative conviction, the executive presence to defend it, and the instinct to build the processes that let great work happen consistently.
Responsibilities
- Own creative decisions end-to-end as the conceptual partner to the Head of Creative, eliminating bottlenecks and freeing senior leadership to focus on broader strategy and thinking
- Lead development and execution of major brand campaigns, maintaining creative coherence across all channels and touchpoints
- Evolve Miro's visual brand identity, bringing fresh creative thinking while ensuring brand standards are upheld across every deliverable
- Build and mentor the creative team, establishing standards that elevate collective output rather than creating dependency on any one person
- Champion AI tool adoption across the team, actively embedding AI-assisted workflows into standard production practice, not just personal use
- Establish creative authority with cross-functional stakeholders across product, marketing, and the executive team, creating clarity and confidence in creative decision-making
Requirements
- 8+ years of creative leadership experience with a portfolio spanning brand-building and integrated campaign execution in B2B SaaS or enterprise technology
- Demonstrated ability to develop and evolve brand platforms: visual identity, messaging architecture, and multi-tiered creative frameworks
- Proven track record leading integrated campaigns across paid, digital, social, OOH, and events from a single organizing concept
- Active hands-on proficiency with AI creative tools, with evidence of embedding these into team workflows
- Strong people leadership with a track record of developing creatives and elevating team output, not just directing execution
- Operates with proactive ownership as a baseline: identifies problems and drives solutions without waiting for structure or direction
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