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Linear TV Director, GOC

External
wppmedia logoWppmedia · Barranquilla, Colombia
Full-timeOn-site1mo ago
Cross-functional CollaborationLeadershipLinearNegotiation
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Requirements

  • If this opportunity looks right for you, we are looking for candidates who have:
  • 8+ years of Linear TV planning and buying experience, with at least 3 years in a senior leadership or management role.
  • Deep expertise in media metrics (ratings, GRPs, CPPs) and proficiency with industry tools (e.g., Nielsen, Comscore, Mediaocean) and data platforms.
  • Proven senior-level negotiation skills with a track record of securing favorable deals, coupled with exceptional executive communication and presentation abilities.
  • Demonstrated ability to manage multiple high-priority workstreams, drive team accountability, and strong knowledge of the evolving linear-to-streaming landscape.
  • Bachelor's degree in Marketing, Advertising, Communications, or a related field.
  • Advanced English Level
  • Life at WPP Media & Benefits
  • WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
  • We believe the best work happens when we're together, fostering creativity, collaboration, and connection. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
  • For Mexico:
  • This position is available in a remote or hybrid work modality. The candidate must perfor

Benefits

Health insuranceRemote work options

Additional Information

About WPP Media WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . Role Summary and Impact As part of the Global Operations Centre (GOC) , you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Linear TV Director who will: Develop and Lead Media Strategy: Define and direct the overall Linear TV strategy, translating client objectives into actionable media frameworks and leveraging data to drive strategic recommendations. Manage Media Buying & Negotiation: Direct upfront and scatter market buying strategy, anticipate market trends, and cultivate key executive-level relationships with media vendors and partners. Execute and Optimize Campaigns: Oversee end-to-end campaign operations, manage budget pacing, optimize schedules to meet KPI targets, and conduct post-buy analyses for performance insights and growth. Client Relationship Management & Team Leadership: Serve as the senior Linear TV point of contact for key clients, present strategic plans and results, foster cross-functional collaboration, and lead the development of the Linear TV team.


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