Sales Enablement Specialist

Responsibilities

• Support the development and execution of Yahoo DSP enablement programs for Sales, Client Solutions, new hires, clients, and strategic accounts.
• Create and maintain training materials, onboarding paths, certification programs, and learning resources that drive consistency across teams.
• Lead or support internal and external training sessions, including client onboarding, product deep dives, and continuing education.
• Partner with Product, Product Marketing, Sales, Client Solutions, and Strategy to translate product updates and roadmap priorities into clear enablement content.
• Help shape Yahoo DSP messaging by vertical, client type, and use case so teams can tell a consistent and compelling story in market.
• Serve as a DSP resource for internal teams, helping them understand platform capabilities, workflows, product updates, AI-enhanced solutions, and client-facing value propositions.
• Organize and distribute enablement materials through relevant systems and tools, and track adoption, certification, and training success metrics.
• Identify opportunities to incorporate AI into enablement workflows, training experiences, and go-to-market processes to improve scalability, efficiency, and team readiness.
• A Lot About You:
• 3+ years of experience in sales enablement, client enablement, product marketing, sales training, client solutions, ad tech, or a related field.
• Strong working knowledge of DSPs, programmatic advertising, and the digital advertising ecosystem; Yahoo DSP experience is a strong plus.
• Comfortable presenting to internal teams, clients, and stakeholders in both virtual and in-person settings.
• Excellent communication, writing, and storytelling skills, with the ability to simplify complex product concepts.
• Highly organized, detail-oriented, and able to manage multiple workstreams and stakeholder needs.
• Self-starter who is comfortable building structure, solving problems, and moving work forward with limited direction.
• Strong cross-functional collaborator with experience working across Sales, Client Solutions, Product, Marketing, and Strategy teams.
• Curious about emerging AI tools and workflows, with an interest in applying AI to improve enablement, training, communication, and operational efficiency.
• Remote role and open to travel for key client, team, or training moments preferred.
• Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender

Benefits

Additional Information

Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results. The Yahoo DSP Go-to-Market team is responsible for helping our Sales and Client Solutions organizations show up with consistency, confidence, and clarity in the market. We create the programs, training, tools, and narratives that help teams understand Yahoo DSP's advertising solutions, communicate our value proposition, and drive stronger outcomes for clients. Reporting to the Senior Director of Go-to-Market Strategy, you will support the strategy, design, and execution of enablement programs for Yahoo DSP. You will help build sales materials, scalable training experiences, onboarding materials, certification programs, and client-facing education that empower our teams and clients to better understand and adopt Yahoo's demand-side platform. This role will work closely with Sales, Client Solutions, Product, Product Marketing, Strategy, and Marketing to ensure teams have the right knowledge, materials, and messaging to succeed. Success in this role requires DSP fluency, excellent communication and presentation skills, comfort leading trainings for internal and external audiences, and the ability to operate in an evolving environment where the playbook is still being built. You should be energized by turning complex platform capabilities into clear, useful, and engaging enablement experiences.

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