eCommerce Growth Marketing Manager

About the role

ACI Learning is a leading provider of audit, cybersecurity and IT training solutions, empowering individuals and organizations worldwide to improve their technical capabilities and their cybersecurity with compelling and comprehensive training. Our leadership position extends even further to our new SaaS Learning Platform myACI that goes beyond audit, cyber and IT training to provide organizational and individual knowledge assessment, analytics and training delivery with integrated AI to understand capabilities and skill gaps for organizations. Ecommerce Growth Marketing Manager Remote | Full-time | Reports to SVP of Marketing ACI Learning is looking for an Ecommerce Growth Marketing Manager who knows what it actually means to own revenue. Not pipeline. Not MQLs. Revenue. This role sits at the center of how we grow our direct-to-consumer eComm business, serving small business owners, IT team leads, individual learners, and office managers investing in cybersecurity and IT skills. There's no sales team to hand off to. You build the funnel, run the campaigns, and move buyers from first touch to purchase. The results land on you, and you're okay with that. If you've built demand gen programs from scratch, spent real budget on Google and Meta with accountability for what it produced, and worked in an environment where your output-to-headcount ratio mattered, this role will feel familiar in the best way. A note on revenue ownership This role is accountable for eComm revenue, not leads, not MQLs, not pipeline. If you can't speak to the dollar value of campaigns you've run and the revenue you've driven, this isn't the right role. That's not a qualifier buried in the fine print. It's the whole job.

Responsibilities

• Own B2C and B2B SMB eComm revenue. Set targets, build the plan, and hit the number.
• Design and execute multi-channel demand gen campaigns (paid search, paid social, email, SEO, retargeting) that convert SMB buyers without a sales assist.
• Run our in-house paid strategy across Google and Meta, with direct ownership of budget, creative direction, targeting, and performance optimization.
• Build and manage email and lifecycle marketing programs that move SMB prospects from awareness to purchase.
• Own ACI Learning's presence on G2, Trustpilot, and similar platforms, including review generation, response strategy, and profile optimization.
• Develop SMB audience segmentation and messaging that speaks to how small business buyers actually think and buy.
• Design and run A/B tests across landing pages, ad creative, email flows, and CTAs.
• Use AI and agentic tools to automate workflows, scale content and campaign production, and operate at a pace that outpaces the headcount.
• Build dashboards that track revenue attribution and translate performance data into clear, actionable recommendations for leadership.

Requirements

• Required
• 4 to 7+ years in growth or demand gen marketing with a B2B SMB eComm focus.
• Demonstrated revenue ownership. You should be able to point to specific campaigns and specific dollars generated.
• Experience running multi-channel campaigns end-to-end without a sales team to catch what falls through.
• Proven track record managing in-house paid campaigns on Google and Meta with direct budget accountability.
• Strong email and lifecycle marketing experience in HubSpot or a comparable platform.
• Experience managing G2, Trustpilot, or similar review platforms as an actual conversion lever, not a side responsibility.
• Comfort with AI tools and agentic workflows as a means of increasing your own output and efficiency.
• Fluency in GA4, attribution modeling, and building executive-ready dashboards.
• Ability to operate independently and move fast in a lean, high-accountability team.
• B

Benefits

Additional Information

Join the ACI Learning Adventure! Our Mission Welcome to a new era of learning, where individuals and organizations come to transform goals into measurable success. At ACI Learning, we believe that anything worth doing is worth leading the way-with innovation, exceptional experiences, and impactful results. We provide a full ecosystem of learning and development solutions that empower people and businesses to lead with confidence, learn with purpose, and achieve outcomes that matter. Join us, and together, we'll shape the future of skill-building and professional growth. The ACI Team Imagine collaborating with over 200 of the brightest minds who are passionate, grounded, and dedicated to shaping the future of eLearning. Together, we're not just a team; we're a movement in one of the most exciting times in tech. Purpose-Driven Culture At ACI Learning, work isn't just a job. It's a passion we pour into every project, every day. We celebrate creativity, innovation, and the joy of doing what we love. Your Opportunity Are you ready to be part of something transformative? Dive into a world of collaboration, growth, and endless potential. Apply now and help lead the change!

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