Marketing & Events Officer

About the role

ASU London is an independent, UK-accredited provider of higher education focused on delivering world-class opportunities to students who are seeking a practical, future-ready education, drawing on curriculum from one of the world's top universities, Arizona State University. The Marketing & Events Associate is responsible for designing, delivering, and continuously improving ASU London's full programme of inbound engagement activity, including open days, campus tours, webinars, conversion events, and digital engagement experiences. The role ensures that every event and associated campaign is both well-executed and strategically designed to move prospective students through the enrolment journey - from awareness to application, offer, acceptance, onboarding, and welcome. In addition, the role supports outbound recruitment activity delivered by the International Recruitment Team and the Domestic and Widening Participation Recruitment Team, ensuring brand consistency, high-quality collateral, and seamless representation of ASU London across all external-facing activity. The role also plays a key part in delivering targeted engagement activity for non-prospective audiences, including school counsellors, alumni, and industry partners, helping to build long-term institutional reputation and pipeline strength.

Responsibilities

• Inbound Events Strategy and Delivery
• Event Marketing and Campaign Execution
• Physical and Digital Collateral Production
• Audience Engagement and Relationship Marketing
• Outbound Recruitment Support and Brand Governance
• CRM, Email Marketing, and Event Conversion
• Performance Tracking and Insight
• Key Relationships
• Head of Marketing
• Digital Marketing Lead
• Digital Content Creator
• International Recruitment Team
• Domestic and Widening Participation Recruitment Team
• Admissions and Enrolment Teams
• Academic staff (for participation in events such as talks, panels, and presentations)
• Student ambassadors (for event support and engagement activity)
• External suppliers (venues, print, merchandise, event delivery partners)
• School counsellors and external stakeholders (as event participants and attendees only)
• Closing date for applications: Friday 10th July
• Interested?
• If you would like to find out more, please click the apply button. You will be directed to our online portal to complete your application for this position.
• This role is exempt from the Rehabilitation of Offenders Act 1974.
• In addition, you are required to submit to a Disclosure and Barring Service (DBS) check.
• No agencies please.

Additional Information

Join ASU London as Marketing and Events Officer: design and run engaging events that move prospective students along their journey, with hybrid work and a supportive team. Marketing & Events Officer Reports to: Head of Marketing Salary: £38,000 to £42,000 per annum, depending on experience Hours: Full Time Contract: Permanent Location: Central London (Hybrid Working)

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