Director of Marketing
External
Hydritechemicalco · Brookfield, WIFull-timeOn-site1mo ago
CRMLeadership
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About the role
We are a company where people matter . We are family driven . We are financially strong . And we are looking for problem-solvers to join our growing team.
Benefits
Up to 10% Retirement Contribution$600 per Year Wellness IncentiveThree Weeks Starting Paid Time OffMedical, Dental, and Vision - Eligible f irst day of the month following hire date.JOIN A TOP WORKPLACE - https://www.youtube.com/watch?v=7nlFHnnfvhkPrimary responsibilities include:Digital & Marketing OperationsOwn production and execution of all marketing communications across platforms, including:Websites and landing pagesBrochures, flyers, and application sheetsCase studies, white papers, and technical summariesTrade show planning, materials, signage, and presentationsLead initiatives to improve lead generation, conversion rates, and customer acquisition efficiency across all marketing channels.Ensure consistent brand, tone, and messaging across all markets and channels.Use data-driven insights to influence brand positioning, messaging, and campaign strategies.Leverage automation, CRM, and analytics tools to drive efficiencies.Manage marketing budgets, direct reports, and vendor relationships.Assess performance metrics and adjust strategies to ensure ROI and sustainable growth outcomes.Market and Customer InsightUnderstands industry and competitive trends and identifies and targets marketing of specific new or underserved markets.Partner with Strategy and Commercial teams to monitor industry trends, customer feedback/buyer journeys, competitive dynamics and competitor positioning to inform decision-making.Collaborate with Strategic Marketing in enhancing VOC (Voice of Customer), NPS, and other data or feedback mechanisms to continuously improve marketing effectiveness.Partner with HR on employment branding efforts, ensuring consistent messaging across recruiting, onboarding, and external talent‑facing channels that supports attraction, engagement, and retention of top talentChampion a customer-centric culture across the organization by sharing insights and fostering alignment around customer needs.Sales Enablement & Commercial SupportDevelop and maintain sales tools to support Commercial teams:Sales decks, segment playbooks, and product one‑pagersCustomer-facing presentations and templatesPartner with sales leadership to support key account initiatives and launches.Act as the primary marketing point of contact for day‑to‑day sales requests.Marketing Team Management & DevelopmentDevelop and grow marketing talent through thoughtful allocation of work, stretch assignments, and cross‑functional exposure, ensuring team members gain the skills, visibility, and experience needed to advance their careers.Lead, manage, and mentor the direct reports by aligning individual strengths and development goals with business priorities, providing opportunities for increased responsibility, leadership exposure, and impact.REPORTING STRUCTUREThis position reports to the VP of StrategyPREFERRED EXPERIENCEBachelor's degree in Marketing, Business, or a related field.8-12+ years of progressive business-to-business marketing experience, including people leadership.Experience supporting technical, industrial, or chemical products.Demonstrated success creating practical, sales‑ready marketing materials.Strong project management skills and ability to manage multiple priorities.Comfortable working cross‑functionally with sales, HR and technical teams.Experience in multi-platform or multi‑end‑market organizations.Familiarity with regulated environments (EPA, FDA, USDA, OSHA).Background in water treatment, food & beverage, agriculture, or industrial chemicals.ADDITIONAL BENEFITSWANT TO STAY CONNECTED? FIND US ON SOCIAL MEDIALinkedIn: linkedin.com/company/hydrite-chemical-co-Facebook: facebook.com/hydriteYouTube: https://www.youtube.com/watch?v=Bs_493NR8RILearn more about Hydrite on our website: www.hydrite.com/careersPrivacy Notice for California Residents: https://www.hydrite.com/Legal/Privacy-Notice-for-Employees.htmDental insuranceVision insurance401(k)
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