Business Systems Analyst

About the role

The Sr. IT Business Analyst will partner closely with IT, business stakeholders, and third-party implementation partners to design, develop, and deploy marketing, sales, and SPD technology applications. This role is responsible for gathering and translating business requirements into scalable technical solutions while ensuring systems are optimized for performance, usability, and long-term sustainability. The analyst will play a key role in shaping and supporting the organization's MarTech ecosystem, ensuring strong data flow integration and enabling business partners to effectively leverage technology to meet commercial objectives. Work Environment Hybrid: The role will be based in Ewing, NJ and requires in-person attendance on Tuesdays, Wednesdays, and Thursdays, with remote work options on Mondays and Fridays. Role Accountabilities and Responsibilities Create high-quality technical and architectural designs that align with business needs and promote scalable development Analyze, model, and evaluate current processes, workflows, user flows, and data to recommend improved business solutions Drive simplification, code reuse, and leverage existing system capabilities while maintaining optimal performance and service levels Develop system test scripts to ensure integrated systems are robust, compliant, and meet business requirements Evaluate new tools and third-party applications, providing recommendations on their effectiveness and alignment with business needs Translate functional requirements into technical designs, implement solutions, and perform unit testing Serve as the primary technical lead for systems, platforms, and integration capabilities Leverage strong data analysis skills to support marketing initiatives and improve data flow across the MarTech ecosystem Lead and participate in code and design reviews Support system integration testing (SIT), user acceptance testing (UAT), and provide post-production support Education and Experience Required Qualifications: Bachelor's degree required 5+ years of development experience with strong knowledge of Salesforce functionality and capabilities Experience with Sales and Marketing technologies such as Salesforce, Revenue Growth Management, Product Information Management, Digital Asset Management, and web development tools Experience designing, documenting, developing, and testing high-performing applications using automated testing tools Strong ability to develop clean, standards-based code using industry best practices Experience with site, page, and content management systems Experience participating in business system implementations Strong SQL skills with the ability to query databases and generate reports