Area Manager Beauty Brand - Nuxe
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About the role
NUXE, a leading premium French pharmacy skincare brand is seeking an experienced Area Manager to cover a maternity leave. The Area Manager will act as a key brand ambassador and be responsible for driving sustainable sell-in and sell-out growth across the Irish pharmacy channel. This is a field-based role based West of Ireland with ideal location in the Limerick area. Key Responsibilities - Deliver annual net sales, sell-out and distribution targets across independent pharmacies and pharmacy chains - Manage and grow existing accounts while identifying and opening new doors in line with brand strategy - Build strong, long-term relationships with pharmacists, owners and store teams through regular face-to-face visits - Negotiate commercial agreements, promotions and activation plans in line with company guidelines - Maximise brand presence through shelf space optimisation, secondary siting and visibility opportunities - Implement marketing plans including launches, promotions, testers, samples and in-store merchandising - Deliver engaging and effective product and brand training to pharmacy teams - Organise and host in-store events, animations and consumer engagement activities - Monitor competitor activity, category trends and market performance and provide feedback to the business - Accurately forecast sales and manage reporting, KPIs and administration via CRM systems where appliciable - Attend sales meetings, cycle meetings and national events organised by the UK & Ireland team Key Performance Indicators - Achievement of sales and distribution targets - Sell-out growth versus previous year and market benchmarks - Number and quality of new account openings - In-store visibility and compliance to brand standards - Training coverage and engagement with pharmacy teams Candidate Profile -Minimum 2-3 years' experience in a field sales or Area Manager role, ideally within premium beauty or FMCG - Strong knowledge of the Irish pharmacy landscape - Proven track record of delivering sales targets and influencing in-store execution - Excellent negotiation, communication and relationship-building skills - Confident trainer with the ability to engage and motivate store teams - Strong planning, organisation and time management skills - Commercial mindset with the ability to analyse data and turn insight into action - Full clean driving licence and willingness to travel nationally - Competent IT skills including MS Word, Excel, PowerPoint and CRM systems Competitive Basic Salary 10% Performance Bonus Company Vehicle Lunch Allowance Mobile Device Tablet Fuel Card Expenses