Product Marketing Manager

Requirements

• 3+ years of experience in consumer marketing, ideally within gaming, entertainment, or online products
• Strong passion for video games and gaming culture across multiple platforms
• Experience successfully launching and supporting products or campaigns
• Excellent English communication and copywriting skills
• Strong analytical mindset with the ability to interpret KPIs and performance data
• Creative thinker capable of developing innovative and realistic marketing initiatives
• Strong organizational and prioritization skills with the ability to work autonomously
• Excellent collaboration and stakeholder management abilities
• Knowledge of Disney and Pixar IPs
• Experience working with external partners, agencies, or platform holders
• Previous experience in mobile or live-service games
• Familiarity with player engagement, retention, and monetization strategies
• A proactive and creative marketer who enjoys building impactful campaigns
• Someone data-driven who can combine creativity with business objectives
• A collaborative team player passionate about games and entertainment
• A self-starter comfortable working in a fast-paced and highly cross-functional environment

Additional Information

We are looking for a passionate and driven Product Marketing Manager to join the team behind Disney Speedstorm. This is a highly collaborative and strategic role where you will help drive the execution of the game's yearly marketing plan, developing impactful campaigns and activations to support player engagement, retention, and growth. You will work closely with the Marketing Director, internal development teams, Disney stakeholders, and external partners to shape and execute creative marketing initiatives aligned with the game's strategy and brand identity. Main Responsibilities Help shape the long-term brand strategy for Disney Speedstorm together with the Marketing Director Drive and execute marketing activations aligned with the game's objectives and KPIs Develop creative marketing concepts and campaigns supported by data and performance insights Manage the creation of promotional assets such as trailers, screenshots, web assets, and store materials Collaborate with Disney marketing teams to coordinate and support marketing activities Identify and develop promotional opportunities with external partners and platforms Work closely with development teams to support marketing opportunities both inside and outside the game Analyze campaign performance and provide postmortem insights and recommendations Collaborate with Community, ASO, UA, Press, and Market Insights teams to maximize campaign impact

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