Additional Information
MX is a fintech company on a mission to empower the world to be financially strong. We build technology that helps banks, credit unions, and fintechs deliver smarter, more intuitive financial experiences to millions of people.
Like many startups, we've navigated real growth challenges - and we've come out stronger on the other side. Today, MX is in a phase of renewed momentum and scale, with a solid foundation and a clear vision for what's next. This is a place where thoughtful execution matters, innovation is encouraged, and individuals have real ownership over their work.
Our culture values curiosity, accountability, and impact. We give people the space to question assumptions, design better solutions, and help shape how the company grows. If you're looking to do meaningful work, influence outcomes, and grow alongside a company that's ready to move fast, you'll feel at home at MX.
As the Senior Marketing Operations Manager , you'll work as a member of the Marketing team where you'll share responsibility for driving funnel efficiency, pipeline acceleration, marketing systems, and data for marketing metrics.
You'll partner with Revenue Operations, Business Operations, and Marketing to own sales and marketing processes development and efficiency. You'll lead the implementation and optimization of technology tools, systems, platform integrations, and leverage them to drive marketing team output.
Reporting to the Director of Demand and Digital Marketing, you'll be the champion of tools, systems, and revenue efficiency ensuring that the marketing tech stack and team operate as one machine to drive growth and propel the MX revenue engine.
Job Duties
Partner with Revenue, Marketing, and Customer Success leaders to drive value and efficiency across the entire customer lifecycle through unified metrics and data
Plan, build, implement, and maintain all marketing operations, marketing automation, and email marketing
Lead and develop operational initiatives for our revenue engine working with Sales and Revenue Operations
Identify opportunities using results data and recommend operational improvements and strategy to optimize the company's ability to generate more revenue and improve customer retention
Own marketing operations systems & tools, business operations, and sales enablement; Ownership of the technical martech stack ( Marketo ) and ensure utilization, compliance, and connectivity of additional technology systems (Clay, SFDC, Lean Data, Domo, Advertising Platforms, HockeyStack)
Establish effective business and department development metrics, lead/opportunity/pipeline forecasting
Build marketing attribution strategies and implement, update, and oversee execution
Oversee data visibility, integrity, and cleanliness across systems and throughout the entire sales and marketing funnel from Lead to Customer
Provide recommendations on and evaluate, manage, and train stakeholders on industry tools & resources that can be leveraged to drive efficiency throughout the revenue organization
Achieve expert status in business and industry trends as it relates to the marketing operations and revenue growth functions