Define and adapt local marketing strategy to support EMEA marketing goals and local sales objectives
Develop and execute targeted lead generation campaigns by account segments, vertical, and persona on multiple channels (LinkedIn, media, website, etc.)
Organize and coordinate tradeshows, conferences, 3rd party webinars and Centric events
Field Marketing Manager - EMEA (Fixed Term Contract) at Centricsoftware
Support large account conversion by developing targeted programs
Develop supporting campaign assets and collateral with the support of the content manager and copywriters
Analyze campaign results (Tableau, Google Analytics, LinkedIn Campaign Manager, etc.) and identify potential areas for improvement
Conduct market, database, and competition analysis
Explore data and define segmentation
Work with freelancers and external agencies
Manage budget & accounting
Requirements
2-4 years of experience in B2B SaaS marketing, with a focus on field marketing
Degree in Marketing (Business School or equivalent)
Proven track record in planning and executing successful regional marketing programs
Strong ability to work both independently and collaboratively within cross-functional teams
Adaptable, with the ability to thrive in a fast-paced, changing environment
A proactive problem-solver with a solution-oriented mindset
Proficiency in marketing automation tools and CRM systems (e.g., Pardot, Salesforce)
Strong collaboration skills, with the ability to work across international teams
Willingness to travel for events and activities
Experience managing vendor relationships and budgets
Languages:
English: Fluent (mandatory)
Italian or French: Preferred
Any additional European language is a plus
Be ready to join an exciting international team and support our continued growth!
Additional information:
This is a home-office-based position. You must be comfortable working remotely and have a designated home office space with a reliable internet connection.
Depending on the country and city of residence, offices or coworking spaces are available
Occasional travel is required to support regional events and initiatives
This is a fixed-term contract (6 to 9 months)
Join us for this maternity cover opportunity and contribute to high-impact marketing initiatives supporting some of the world's leading brands.
Centric Software provides equal employment opportunities to all qualified applicants without regard to race, sex, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status or genetic information.
Benefits
Remote work options
Additional Information
About Centric Software:
Centric Software® is a global leader, providing an innovative and AI-enabled product-concept-to-commercialization platform for retailers, brands and manufacturers of all sizes. We equip retail, fashion, luxury, footwear, outdoor, home and consumer goods brands with pioneering best-of-breed solutions to plan, design, develop, source, comply, buy, make, price, allocate, sell and replenish products. Our technology powers brands to streamline processes, drive efficiency and operate with confidence in an ever-changing market.
Our story is one of rapid growth, bold ideas and extraordinary opportunities. We're here to challenge the status quo-and we're looking for brilliant people who want to do the same. No matter where you are in the world, this is your chance to be part of something exceptional.
Job Title: Field Marketing Manager - Home & Lifestyle
Location: High preference for France, alternative locations include: United Kingdom or Italy (100% Remote)
Contract: Fixed-term (6-9 months) - Maternity Leave Cover
Start Date: ASAP
Centric Software, a fast-growing, innovation-driven enterprise software company, is on the lookout for a Field Marketing Manager (6 to 9 months contract) to support our Fashion, Outdoor and Sports, Retail, Home Markets strategy across the UKISA and Euro Med (Italy mainly) regions. Centric Software provides product concept to commercialization solutions to all retail verticals.
Reporting to the EMEA Core Markets Marketing Manager, you will be responsible for planning and executing regional marketing initiatives aligned with our Home & Lifestyle Markets strategy. This role requires a highly organized, strategic thinker and doer, capable of collaborating with both marketing and sales teams to drive regional growth and elevate Centric Software's market presence.
It's a 100% remote working position, based in EMEA, preferably in France but the UK or Italy are acceptable.
Do you have at least 2 years' experience in managing marketing activities in IT/software companies, and are ultra-dynamic and creative? Are you are eager to work with some of the most well-known brands in the world and curious about how new technologies can support their challenges? Apply!
Centricsoftware · Paris, France