Business Manager Connections & Strategy

Requirements

• Strong strategic thinking and problem-solving capabilities.
• Excellent communication, storytelling, and presentation skills.
• Strong understanding of media ecosystems and audience behavior.
• Ability to translate data and insights into actionable strategies.
• Strong stakeholder management and client servicing skills.
• Ability to lead cross-functional teams and manage multiple priorities.
• Strong commercial acumen and growth mindset.
• Bachelor's or master's degree in marketing, Business Administration, Media Sciences, or related field.
• 5-7 years of experience in media planning, strategy, or integrated communications roles.
• Experience working across multiple stakeholders and d

Additional Information

About WPP Media WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by our pioneering agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . About WPP Media WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . Role Summary and Impact We are currently looking for a Business Manager - Connections & Strategy to join our team. In this role, you will be responsible for leading the development of integrated communication strategies and connections planning for a portfolio of leading brands. You will play a key role in translating client business objectives into audience-led media strategies, ensuring seamless integration across all touchpoints. Working closely with internal specialist teams, clients, and partners, you will drive strategic thinking, innovation, and media effectiveness while ensuring strong alignment between planning, investment, and performance outcomes. Reporting of the Role This role reports to: Business Director 3 Best Things About the Job Opportunity to shape end-to-end communication strategies for leading brands. Exposure to a highly collaborative, data-driven, and innovation-led environment. Chance to work with cross-functional specialist teams and drive award-winning integrated solutions. In This Role, Your Goals Will Be: In Three Months: Develop a strong understanding of client businesses, categories, and communication objectives. Build relationships with internal teams, clients, and media partners. Understand planning tools, frameworks, and connections planning approach. Support ongoing strategic planning and campaign development processes. In Six Months: Independently contribute to connections strategies and integrated media recommendations. Translate audience insights into actionable media and communication plans. Work closely with specialist teams to deliver cross-channel integrated solutions. Begin leading key client discussions and strategic reviews. In Twelve Months: Lead connections planning for assigned accounts independently. Develop innovative, insight-driven communication strategies that drive business growth. Identify and deliver commercially viable opportunities and strategic partnerships. Contribute to new business pitches and award-worthy strategic initiatives. What Your Day Job Looks Like Develop integrated connections and communication strategies across multiple channels. Translate business and marketing objectives into audience-led media solutions. Collaborate with specialist teams to ensure seamless cross-channel execution. Analyze consumer insights, category trends, and competitor activity to inform strategy. Lead strategic discussions with clients and internal stakeholders. Support campaign planning, optimization, and performance evaluation. Ensure alignment between strategy, investment, and execution teams. Contribute to client presentations, business reviews, and strategic workshops. Identify growth opportunities and innovative media solutions. Maintain strong relationships with clients, media partners, and internal teams.

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