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Marketing Lead - $30K-$35K Yearly USD Base Salary ($2.5-$2.9K/Mo) + Hybrid - Industry Leading Global Language Tech Company

External
UPROSPECT logoUprospect · Medellín, Colombia
Full-timeOn-site3w ago
CopywritingEmail MarketingHubSpotLeadershipMarketing AutomationSocial Media Marketing
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Responsibilities

  • Webinar & Virtual Event Leadership
  • Own end-to-end webinar strategy, production, promotion, and performance.
  • Build scalable webinar programs that drive engagement and pipeline.
  • Coach stakeholders and executives to become strong webinar speakers.
  • Podcast Strategy & Production
  • Lead podcast planning, guest coordination, production, and distribution.
  • Turn podcast episodes into multi-channel marketing content.
  • Grow podcast visibility and audience engagement.
  • Content & Audience Growth
  • Repurpose webinars and podcasts into social, email, video, and sales content.
  • Drive audience growth through LinkedIn, email campaigns, and digital channels.
  • Build nurture campaigns that convert engagement into pipeline.
  • Thought Leadership & Community Engagement
  • Partner with Sales, Product, and Leadership teams to align marketing initiatives with business goals.
  • Track campaign performance and optimize based on engagement and ROI data.
  • 3-6+ years B2B Marketing experience preferably in product marketing, growth marketing, demand generation or similar.
  • Proven experience directly owning webinar programs & podcast production.
  • Minimum of C1 level English with strong experience working with international teams.
  • Exceptional storytelling and copywriting ability.
  • Strong knowledge of: LinkedIn strategy, email marketing, social media marketing campaigns and digital content creation.
  • Comfort with marketing automation and webinar platforms (e.g., HubSpot, Marketo, ON24, Zoom Webinar , or similar).
  • Highly preferred: Life Sciences industry experience or familiarity with pharmaceutical, biotech, or medical device marketing.
  • About SaaS Talent
  • Reach out to us at www.saas-talent.com to learn more about how we can help you .
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Additional Information

We need a strategic and execution-focused marketing leader who knows how to turn webinars and podcasts into revenue-generating channels . You will own the full lifecycle of our audience growth strategy -from webinar ideation and podcast production to thought leadership programming, content repurposing, nurture campaigns, and pipeline contribution. You will partner closely with internal subject matter experts, sales leaders, and executive stakeholders to transform expertise into compelling educational experiences that attract, engage, and convert our ideal customers. The ideal candidate has successfully built webinar programs people actually attend, launched or scaled business podcasts, knows how to coach speakers, and understands how to turn one strong conversation into a month of multi-channel content. If you live at the intersection of content, audience engagement, digital strategy, and growth marketing , this role is for you.


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