Assistant Manager, Marketing (China)
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About the role
At Teleport, we're the #1 logistics service provider in ASEAN, and we're all about making logistics simple, human, and quick, shaking up the industry across Southeast Asia. Our mission? To move things across Southeast Asia better than anyone else. We are driven by our values: Move with urgency -because time is crucial; Aim to pioneer -constantly innovating to stay ahead; Do it with intent -delivering with purpose and precision; and Keep it real -maintaining authenticity and transparency in all we do. Learn more about #Teleport by checking out the link below: https://www.home.teleport.asia/ A DAY IN A LIFE As a start up, you can expect your days to be pretty varied. Multitasking is normal, and sometimes, your skills or natural talents will be leveraged to support other business priorities. That said, the bulk of your working hours should involve you having to do: Develop and implement country-specific marketing frameworks that encompass campaign strategy, execution, and reporting, ensuring alignment with Teleport's overall objectives. Ensure the alignment and further enhancement of Teleport's overall brand positioning within the country. Collaborate with cross-functional teams and external partners to execute marketing plans, including content creation and project timelines, ensuring consistent messaging across platforms. Build strong relationships with the Regional marketing team to leverage resources and maintain cohesive marketing efforts. Conduct thorough market research to understand the target country's demographics, cultural nuances, and consumer behavior, ensuring alignment with the Sales and BD team's strategy. Tailor marketing messages, content, and creative elements to local preferences, language, and cultural sensitivities, ensuring regulatory compliance to enhance Teleport's relevance. Plan and execute local campaigns (both online and offline) to support the local Commercial teams in reaching their customers and driving sales. Implement robust data analytics to measure campaign performance, monitor key performance indicators (KPIs), and make informed, data-driven decisions for continuous improvement.