Website Administrator
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About the role
The Website Administrator manages and supports the City's public-facing digital platforms to ensure residents have access to clear, accurate, accessible, and user-friendly online services and information. This position is responsible for day-to-day administration of the City's website, including content governance, front-end development support, accessibility compliance, and user experience improvements. Working closely with the Office of Engagement & Innovation, Information Technology, and departmental stakeholders, the Website Administrator maintains the City's website and associated digital platforms using WordPress or similar content management systems to ensure reliable performance, accessibility compliance, and a consistent user experience. This role focuses on front-end web management and content governance, while partnering with IT staff who manage infrastructure, security, hosting, and system integrations.
Responsibilities
- Website Administration & Development
- Maintain and administer the City's website using WordPress or similar content management systems and related site-building tools such as Elementor.
- Implement front-end updates and site improvements using HTML, CSS, and CMS tools to support website functionality, usability, and visual consistency.
- Create, update, and maintain web pages, forms, and digital resources that support City programs and services.
- Monitor website performance and functionality, identify broken links or outdated content, and coordinate remediation with responsible departments.
- Assist with evaluating and integrating third-party applications or tools that support online services, digital engagement, and resident self-service.
- Content Governance
- Coordinate with City departments to ensure website content is accurate, timely, and aligned with City communication standards.
- Review and edit website content for clarity, usability, and consistency with City style guidelines and public communication standards.
- Develop and maintain website content standards, publishing procedures, and page structure guidelines.
- Provide guidance and training to departmental staff responsible for maintaining their own web pages to ensure consistency and quality across the website.
- Accessibility & Compliance
- Ensure website content complies with Web Content Accessibility Guidelines (WCAG) and ADA accessibility requirements.
- Work with staff to remediate inaccessible documents and web content, including PDFs and other public-facing materials.
- Monitor evolving accessibility regulations and best practices.
- User Experience & Digital Services
- Evaluate website usability, information architecture, and navigation to identify opportunities to improve the resident experience when accessing City services online.
- Utilize website analytics, feedback, and usage data to monitor performance and inform improvements to content, navigation, and digital service delivery.
- Support ongoing improvements to the City's digital service delivery by identifying opportunities to streamline online processes and improve resident access to information and services.
- Support search engine optimization (SEO) best practices to ensure residents can easily find City information and services online.
- Digital Platform Support
- Support the integration and maintenance of digital tools connected to the website, including the City's digital human platform and other resident service tools.
- Coordinate with IT staff to troubleshoot issues related to website functionality or integrations.
- Collaboration & Training
- Serve as a liaison between departments, communications staff, and IT to support website improvements and digital initiatives.
- Collaborate with the Design & Branding Manager and Director to implement and maintain alignment with the City's brand standards, design systems, and user experience best practices.
- Identify opportunities to modernize and improve the City's web presence through improved digital services, evolving web technologies, and emerging online engagement tools.
- Maintain effective working relationships with internal departments and external partners while supporting the City's commitment to transparency, accessibility, and excellent customer service.
- MINIMUM REQUIREMENTS
- ADA PROFILE
- Reasonable accommodation will be made to enable individuals with disabilities t
Additional Information
JOB TITLE: Website Administrator JOB CLASS NUMBER : TEC153 PAY GRADE: G-15 FL S A S T A T US : Exempt BUSINESS UNIT NAME: Office of Engagement & Innovation REPORTS TO: Director of Engagement & Innovation SUPERVISORY WORK: NO SALARY: $52,285 to $65,000 DOQ
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