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Field Marketing Manager

External
mitratech logoMitratech · Remote
Full-timeRemoteToday
AsanaCADComplianceHubSpotLeadershipMove
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Responsibilities

  • Drive net-new pipeline by designing and executing field marketing programs: webinars, trade shows, in-person events, and digital activations, ensuring a focus on ROI from the start
  • Build multi-touchpoint, integrated campaigns that move leads through the funnel using ads, email, social, content, and more, optimizing ruthlessly based on performance data
  • Partner with sales to align marketing activity directly to pipeline goals; communicate clearly on metrics that matter to leadership
  • Leverage AI tools to accelerate campaign development, personalize outreach, analyze performance, and find competitive edges faster
  • Identify and evaluate third-party and co-marketing demand generation opportunities with a sharp eye on cost-per-opportunity
  • Work cross-functionally with Product Marketing to develop and repurpose content that converts
  • Support customer marketing programs that protect and expand existing relationships through cross-sell and retention initiatives
  • Monitor pipeline health and make real-time adjustments to keep numbers on track or ahead of plan
  • What You Bring

Requirements

  • 3-7 years in demand generation or field marketing, with at least 2 years in B2B SaaS
  • Proven track record of campaigns that generated pipeline, not just impressions
  • Experience marketing to legal tech or enterprise buyers is a strong plus
  • AI & Tools Fluency
  • You use AI tools: Claude, ChatGPT, Perplexity, or others as standard equipment, not a novelty
  • HubSpot, Salesforce, and Asana; you know how to build reporting that reveals real insights
  • Mindset
  • Competitive by nature, you know who the competitors are, what they're saying, and where the gaps are
  • Analytically sharp: you're as comfortable in a data export as you are in a creative brief
  • Self-directed and accountable: you don't need a lot of hand-holding, but you collaborate hard when it matters
  • High-energy and adaptable in a fast-moving, global environment
  • Travel typically includes 2-5 times a year
  • We will disclose intended pay ranges in our job ads for Canada-based opportunities. This role can be performed 100% remote anywhere in Canada. Anticipated Pay Range: CAD $85,000 - CAD $105,000 Annually

Benefits

Health insuranceRemote work options

Additional Information

At Mitratech, we are a team of innovators focused on building world-class products that simplify operations in the Legal, Risk, Compliance, and HR functions. We are a close-knit, globally dispersed team that thrives in an ecosystem that supports individual excellence and takes pride in its diverse and inclusive work culture centered around great people practices, learning opportunities, and having fun! Our culture is the ideal blend of entrepreneurial spirit and enterprise investment, enabling the chance to move at a rapid pace with some of the most complex, leading-edge technologies available. For over 35 years, the experts at Mitratech have been focused on solving the complex needs. Today, we serve 20,000 client companies of all sizes globally, representing 30% of the Fortune 500 and over 500,000 users in over 160 countries. As we continue to grow, we're always looking for resourceful, enthusiastic, and fresh perspectives. Join our global team and see what makes Mitratech a truly exceptional place to work! Job Overview


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