Analyst, Data & Insights, Marketing Analytics

Responsibilities

• You will write SQL to pipeline and analyze big data
• You will partner with out Media and Marketing teams on analysis of Paid Media Marketing
• You will lead all phases of analytic work: from problem definition to representation of results
• Demonstrate support and understanding of our value of journalistic independence and a strong commitment to our mission to seek the truth and help people understand the world.

Requirements

• 1+ years of experience working with data teams to deliver analysis or a quantitative degree
• Proficiency in SQL and experience working with relational databases
• Experience with data visualization tools such as Mode, Tableau, or Looker
• Experience analyzing marketing efforts and familiarity with typical marketing KPIs.
• Experience in Python or R
• REQ-020122
• The annual base pay range for this role is between:
• $88,000 - $95,000 USD
• For roles outside of the U.S., information on benefits will be provided during the interview process.
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Benefits

Additional Information

The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It's why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It's why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it's why our business strategy centers on making journalism so good that it's worth paying for. About the Role, Mission or Department Overview The Marketing Analytics team is looking for a Analyst to join our efforts to shape the future of journalism. As part of the Data and Insights Group (DIG), you will join a large community of experienced data analysts who partner with Product, Engineering, Design, and PMO teams across the business. You'll work with our Marketing and Media Team to find insights to help grow subscribers by increasing media efficiency. You'll operate at the intersection of paid media and journalism in all aspects of paid media measurement. In this role, you will play a critical role in driving the success of our marketing campaigns and initiatives by analyzing data, building data pipelines, identifying trends, setting up and reporting on the results of tests, and providing actionable insights to improve our marketing efforts. This role is based in our New York office and follows a hybrid (#LI-Hybrid) schedule. You will report to our Director, Marketing Analytics - Paid Marketing.

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