Senior Business Analyst
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About the role
Lead business analysis for complex, multi-system solutions and AI-enabled automation projects Collaborate with stakeholders to understand advertising workflows and translate goals into structured requirements, user stories, and success metrics Facilitate workshops, interviews, and requirements elicitation using appropriate analysis techniques Create and maintain BA artifacts (requirements, WBS, process flows, decision logs, wireframes) Validate user stories, acceptance criteria, assumptions, and business rules Partner with engineering and data science teams to ensure solution alignment Identify and communicate risks related to design, scope, dependencies, and timelines Support scope definition, change management, and process optimization ("as-is" / "to-be") Provide data-driven analysis to support executive decision-making Plan and lead User Acceptance Testing (UAT) and participate in pre-sale activities 5+ years as Business Analyst or BI Analyst 1-2 years performing Product Owner-like responsibilities Proven ability to translate complex business needs into functional/data requirements Hands-on experience with BI tools and basic SQL Advanced experience with Jira, MS PowerPoint, MS Word, diagramming tools Practical experience with AI/LLM concepts and prompt-based solutions Strong analytical and critical-thinking mindset Excellent communication, facilitation, presentation skills Ability to prioritize and work independently in dynamic environments Upper-Intermediate or higher English level WILL BE A PLUS Experience in AdTech or digital advertising Experience supporting pre-sales or discovery phases PERSONAL PROFILE Analytical thinker with strong business acumen Comfortable engaging with senior stakeholders and technical teams Self-driven, adaptable, and proactive in problem-solving
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Company Intel
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