Investor, Integrated Investment

External

Horizonmedia · New York, NY

Full-timeHybridToday

ExceliOSPrismaReactSAFe

Cover Letter Connect

Prepare for this interview

Elite

AI-generated questions, company research, and talking points tailored to this role

About the role

Horizon Media , founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain's New York Business and Los Angeles Business Journal. Together we are building a place of belonging. At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together. Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.

Responsibilities

Digital Media Strategy - 10%

Collaborate with Assistants and Senior Associates, and Supervisors for strategy and plan development

Identify how digital strategy fits into overall brand communication goals

Employ Horizon Media's suite of planning, evaluation and buying tools for application/analysis of competitive landscape, target/audience digital consumption support, plan development and reporting

Participate in team brainstorms to kick off plan and consideration set development

Monitor trends, tools, opportunities and applications within digital environments, and appropriately apply that knowledge

Contribute to the creation and presentation of media specific documents such as media plans, objectives and strategy decks, and other related functions

Media Negotiating & Buying - 30%

Gather rates for planning costs

Effectively negotiate & steward buys across multiple accounts

Analyze daypart mixes and pricing within plans

Lead RFP creation and review of partners/site responses, compile proposal analysis and drive partner negotiations

Oversee accuracy of plan details and insertion orders within internal systems tool

Maintain collaboration with key contacts during planning process, including Partners, Creative Agencies, Paid Social and Programmatic

Campaign Management & Execution - 20%

Set up campaigns in Prisma and SBMS

Implement site tagging, ensuring all first- and third-party trafficking is properly executed

Issue specs documents, IOs, and ensure all materials are received from creative agency

Oversee creation of campaign post launch information (i.e. screenshots, links and placement information) to demonstrate proof of placement for clients

Work alongside assistant associate on mid-campaign reconciliation, billing, pacing, campaign validation and brand safety

Manage market budgets and deliverables (GRPs, impressions, response data)

React quickly to campaign results, and implement required optimizations as directed

Assist account manager with budget maintenance, clearance spreadsheets and other campaign data

Ensure all deals are delivering throughout the flight

Participate in campaign results meetings/calls with client and strategy teams

Reporting & Analysis - 20%

Monitor and report on media campaigns on an ongoing basis, communicating optimization opportunities and challenges to internal teams and media partners

Parse through partner ad verification and ad server data to provide critical thinking and analysis, as well as draw conclusions and discover actionable implications

Responsible for providing data for dashboards/Excel trackers, as needed by account, ensuring accuracy and validity of data shown

Analyze MSAs and delivery reports from partners on a quarterly basis to deliver the post report to the Business Solutions team

Reconciliation - 10%

Work with Assistant to reconcile monthly invoices and track all monthly totals by deal

Work with the billing department to make sure all invoices have been correctly input

Work through discrepancies with the respective partner(s)

Relationship Management & Mentorship - 10%

Help to train Assistants and onboard new Associates

Delegate and provide real time feedback to direct report(s)

Through effective verbal and written communication, develop and maintain strong mutually beneficial relationships with Horizon Media departments (Business Solutions, Traffic, Ad Ops, Billing) as well as external partners

Effectively manage up and down, collaborate with your Senior Associate and Supervisor on day-to-day account activities, status, and deliverables

Investor, Integrated Investment

About the role

Responsibilities

Requirements

Additional Information

Your Match

Company Intel

What employees say

Interested in this role?