This is a fantastic opportunity to build your career in brand partnerships while working on high-profile partnerships that drive real customer engagement and business value.
As a Brand Partnerships Assistant Manager, you'll support the delivery and execution of Lloyds Banking Group's partnerships strategy-helping bring to life key relationships such as British Cycling, alongside supporting the development of new and innovative partnerships.
You'll help build strong day-to-day relationships with partners and internal stakeholders, supporting the delivery of integrated campaigns and ensuring partnerships deliver against both brand and commercial objectives.
This role offers excellent opportunity to learn, develop and grow-ideal for someone who is curious, proactive and excited by the opportunity to work at the heart of a growing function.
Why join us
We're on an exciting journey to transform our Group and the way we're shaping finance for good. We're focusing on the future, investing in our technologies, workplaces, and colleagues to make our Group a great place for everyone.
Requirements
3+ years experience in brand partnerships or sponsorship ideally within a fast-paced or complex organisation
Strong collaboration and relationship-building skills, with the ability to work effectively with internal teams and external partners
Experience supporting campaigns or partnership delivery, including activation and execution
An interest in data and insight, with the ability to use information to support performance evaluation and decision making
Experience working with agencies or third parties, including coordination and delivery support
A proactive, curious mindset, with the ability to learn quickly and thrive in a fast-moving environment
And any experience of these would be great:
Exposure to large-scale brand or sponsorship partnerships
Experience supporting integrated marketing or campaign activity
Background in financial services or another regulated environment
We know that great talent comes from many backgrounds. Whilst this job advert may reference specific years of experience, we recognise that skills are developed in many ways, so if you have relevant, transferable experience, we encourage you to apply.
This is a place for you
We offer a wide‑ranging benefits package, including:
A generous pension contribution of up to 15%
An annual performance‑related bonus
Share schemes including free shares
Benefits you can tailor to your lifestyle, such as discounted shopping
28 days' holiday, plus bank holidays
A range of wellbeing initiatives and generous parental leave policies
Ready for a career where you can have a positive impact as you learn, grow and thrive? Apply today and find out more!
We're focused on creating a values-led culture and are committed to building a workforce which ref
End Date
Tuesday 16 June 2026
Salary Range
£48,987 - £54,430
We support flexible working - click here for more information on flexible working options
Flexible Working Options
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Job Description
JOB TITLE: Assistant Manager - Brand Partnerships
LOCATION(S): London or Bristol
HOURS: Full-time
WORKING PATTERN: Our work style is hybrid, which involves spending at least two days per week, or 40% of our time, at one of our office sites mentioned above. Colleagues with disabilities can be supported with workplace adjustments, including hybrid working expectations in line with our Flexibility Works policy.
Lloyds Banking · London, UK