Associate Manager, Performance Marketing

About the role

MoneyHero Group (Nasdaq: MNY) is a market leading financial products platform in Greater Southeast Asia, reaching 9.8m monthly unique users and working with more than 270 commercial partners across four markets including Singapore, Hong Kong S.A.R., The Philippines, and Taiwan. The Marketing team is a vibrant and creative group dedicated to amplifying our brand and driving the company's growth. Our team members are innovative thinkers who excel in crafting compelling narratives and engaging campaigns. We thrive in a dynamic, collaborative, and international environment that fosters both personal and professional growth. By joining us, you'll have the opportunity to shape the company's voice, influence market strategies, and tackle exciting challenges daily. Embark on a rewarding journey with us and make a significant impact in the world of marketing. MoneyHero Hong Kong is looking for a hands-on Associate Manager, Performance Marketing to drive profitable growth across our core business verticals, including credit cards, loans, insurance and investment . This role is critical to our growth engine. With performance marketing now managed fully in-house, you will be responsible for planning, executing, optimizing and reporting paid media campaigns directly across key channels such as Google Search, Performance Max, Meta, display, retargeting and other acquisition platforms. You will work closely with the Growth & Retention Lead, Commercial, Content, Product and Data teams to ensure every dollar spent contributes to business outcomes, including applications, approvals, revenue, gross profit contribution and CAC efficiency. You will also work alongside another performance marketing team member, with vertical responsibilities split across the team. You also need to coach, guide or manage a peer performance marketer to ensure strong execution quality, shared learnings and consistent optimization discipline across verticals.